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We Don't Do Passive. The Many is The Participation Company: food and beverage experts who know how to drive participation. We harness the power of a brand's audience, the many, to help it punch above its weight. Los Angeles, Sydney and Victoria, BC.
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We Don't Do Passive. The Many is The Participation Company: food and beverage experts who know how to drive participation. We harness the power of a brand's audience, the many, to help it punch above its weight. Los Angeles, Sydney and Victoria, BC.
More in The Many: Advertising Awards and Recognition
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See all stacks →14th Shorty Awards: Please Don't Buy Mixwell Wins
Mixwell won the 14th Shorty Awards in LGBTQ Community Engagement with a campaign that asked people who don't support inclusivity to not buy their product. The strategy used playful messaging and street activism to champion inclusive values while creating a platform for underrepresented voices.
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Summary
Mixwell won the 14th Shorty Awards in LGBTQ Community Engagement with a campaign that asked people who don't support inclusivity to not buy their product. The strategy used playful messaging and street activism to champion inclusive values while creating a platform for underrepresented voices.
Tags
lgbtq-community · social-media · brand-activism · inclusive-marketing · shorty-awards · campaign
Key entities
14th Annual Shorty Awards (event, 0.99) · Mixwell (organization, 0.99) · LGBTQ Community Engagement (concept, 0.95) · inclusive brand values (concept, 0.9)
Classification
reference · language en · status final
Provenance
claude-haiku-4-5 via @stacklist/mcp-server@2.0.0, confidence 0.85, 26 Oct 2026
