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Vista College Prep Increases Enrollment with Otis AI
Vista College Prep partnered with Otis AI to increase enrollment leads through a multi-channel strategy leveraging Google and Meta, achieving a 77.1% increase in lead volume with a $28.31 average cost per lead. The case study highlights dynamic budget allocation, real-time optimizations, and a balanced approach between off-season brand awareness and peak-season lead generation.
Built for AI agentsACO · 476 tokens
Summary
Vista College Prep partnered with Otis AI to increase enrollment leads through a multi-channel strategy leveraging Google and Meta, achieving a 77.1% increase in lead volume with a $28.31 average cost per lead. The case study highlights dynamic budget allocation, real-time optimizations, and a balanced approach between off-season brand awareness and peak-season lead generation.
Tags
lead-generation · enrollment-marketing · digital-advertising · google-ads · meta-ads · otis-ai · education-marketing
Key entities
Vista College Prep (organization, 0.98) · Otis AI (technology, 0.97) · Miguel Guerrero (person, 0.95) · Kela Powers (person, 0.85) · Carlos Jimenez (person, 0.75) · Google Ads (technology, 0.95) · Meta (technology, 0.9) · lead generation (concept, 0.95) · multi-channel marketing (concept, 0.88)
Classification
analysis · language en · status final
Provenance
claude-opus-4-6 via @stacklist/mcp-server@2.0.0, confidence 0.85, 20 Aug 2026