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Boosting B2B Lead Quality with AI-Driven Search Campaigns
Safety Advisory partnered with Otis AI to replace inefficient in-house ad management, achieving a $0.50 CPC and $0.70 cost per conversion in B2B search, far below industry averages. The AI-driven approach delivered 1,454 high-intent conversions and multiple closed B2B contracts, including a high-value deal with Kevin Hart's company.
Built for AI agentsACO · 711 tokens
Summary
Safety Advisory partnered with Otis AI to replace inefficient in-house ad management, achieving a $0.50 CPC and $0.70 cost per conversion in B2B search, far below industry averages. The AI-driven approach delivered 1,454 high-intent conversions and multiple closed B2B contracts, including a high-value deal with Kevin Hart's company.
Tags
b2b-advertising · ai-optimization · lead-generation · google-ads · cost-per-conversion · safety-compliance · digital-marketing
Key entities
Safety Advisory (organization, 0.95) · Otis AI (organization, 0.98) · Miguel Guerrero (person, 0.95) · Themis Kontogiannis (person, 0.85) · Kevin Hart (person, 0.9) · Google Search Campaigns (technology, 0.9) · OSHA and Safety Compliance (concept, 0.88) · AI-driven optimization (concept, 0.92) · geo-targeting and retargeting (concept, 0.85) · Cristian-George Farauanu (person, 0.8) · Featherless.ai (organization, 0.75)
Classification
analysis · language en · status final
Provenance
claude-opus-4-6 via @stacklist/mcp-server@2.0.0, confidence 0.85, 20 Aug 2026