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InPress Transforms Ad Strategy with Otis AI
InPress partnered with Otis AI to overhaul their in-house ad setup, leveraging AI-driven optimizations and multi-platform testing across Meta, Google, and TikTok to scale subscribers and reduce costs. The results included 57.6% channel subscriber growth in 90 days, a 64% reduction in cost per app signup, and over 250,000 article surveys submitted nationwide.
Built for AI agentsACO · 680 tokens
Summary
InPress partnered with Otis AI to overhaul their in-house ad setup, leveraging AI-driven optimizations and multi-platform testing across Meta, Google, and TikTok to scale subscribers and reduce costs. The results included 57.6% channel subscriber growth in 90 days, a 64% reduction in cost per app signup, and over 250,000 article surveys submitted nationwide.
Tags
ai-advertising · user-acquisition · multi-platform-testing · cost-optimization · subscriber-growth · digital-marketing · case-study
Key entities
InPress (organization, 0.98) · Otis AI (organization, 0.98) · Miguel Guerrero (person, 0.9) · Adam Harder (person, 0.95) · Meta (technology, 0.9) · Google (technology, 0.85) · TikTok (technology, 0.85) · AppsFlyer (technology, 0.9) · AI-driven optimization (concept, 0.92) · user acquisition (concept, 0.88) · Darrell Rosenstein (person, 0.7)
Classification
analysis · language en · status final
Provenance
claude-opus-4-6 via @stacklist/mcp-server@2.0.0, confidence 0.85, 20 Aug 2026