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The Many
The Many is a Santa Monica creative agency built on strategy, creative, content, media, AI and immersive work. Named AdAge Small Agency of the Year three times, most recently in 2023, they grow brands through participation, not persuasion.
stacklist.com/themany-test
The Many is a Santa Monica creative agency built on strategy, creative, content, media, AI and immersive work. Named AdAge Small Agency of the Year three times, most recently in 2023, they grow brands through participation, not persuasion.
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NBCUniversal: Chucky "I Scream"
NBCUniversal launched Chucky's "I Scream" Truck, a horror-themed ice cream truck experiential marketing stunt at Comic Con that subverted childhood innocence into frightful fun. The campaign generated 1.7M+ earned media impressions and drove significant buzz and tune-ins for the new Chucky television series.
Built for AI agentsACO · 566 tokens
Summary
NBCUniversal launched Chucky's "I Scream" Truck, a horror-themed ice cream truck experiential marketing stunt at Comic Con that subverted childhood innocence into frightful fun. The campaign generated 1.7M+ earned media impressions and drove significant buzz and tune-ins for the new Chucky television series.
Tags
experiential-marketing · brand-activation · chucky · horror · comic-con · social-media · stunt-activation
Key entities
NBCUniversal (organization, 0.99) · Chucky (concept, 0.99) · Comic Con (event, 0.95) · I Scream Truck (concept, 0.98) · TikTok (technology, 0.85) · Meta (technology, 0.85) · experiential marketing (concept, 0.92)
Classification
analysis · language en · status final
Provenance
claude-haiku-4-5 via @stacklist/be@0.1.0, confidence 0.85, 22 Sep 2026