Beyond the Original Orange Chicken
Case study reframing Panda's signature dish for a younger audience through cultural participation.
Sizzling Shrimp
Case study for a Panda Express shrimp LTO, built as a cinematic, cultural moment rather than a standard ad.
Panda Mode
Panda Express drops in-game integrations across Fortnite and Roblox to win consideration with 18-34s.
Good Fortune Scratcher
Case study for a Panda Express interactive scratcher activation turning fans into active participants.
Panda Express Media
Media case study behind The Many winning Panda Express media AOR in March 2025, during a key growth phase.
Blazing Bourbon Chicken
Case study for a Panda Express LTO launch pairing new-flavor storytelling with craveable, culturally tuned creative.
Jagermeister: Stronger Bonds Brand Rejuvenation
As US Agency of Record, this 360 campaign drove a 52-point surge in brand impression score with 600+ boards across eight cities.
Spindrift: Yup, That's It National Launch
Kristen Bell fronted this launch, which doubled sales by the end of 2018 and made Spindrift the second biggest in its category.
Aperol Brunch Society: Chief Brunch Officer
Aperol Spritz met America through a brunch movement, lifting sales 25-45% in four markets and topping 200M media impressions.
Chambord: Because No Reason Rebrand
Millennial-focused social work hit 40M engagements and won an Images award at the 9th Annual Shorty Awards.
Bang Energy: Any Means Orange x AMP
New Bang flavor launched with streamer collective AMP through video-first paid media on Meta, TikTok, Snap, YouTube and Twitch.
Quest Nutrition: Audience Redefinition Campaign
Broadening Quest beyond its core drove a 29% awareness lift and 16% sales increase before the Simply Good Foods acquisition.
Narcos Series Launch for Netflix
375+ content assets and #Cokenomics infographics won 2M fans in 3 months, beating Game of Thrones viewership and taking two Shorty Awards.
eBay Sneaker Hunt with Artist Mike Perry
Four-week Instagram sneaker giveaway drove 1.4M post engagements, 56% follower growth and a 12pt lift in authenticity perception.
The Footprint: Black Sneaker History for eBay
Social-native docu-series across four eras, featuring Dapper Dan, D'Wayne Edwards and Aleali May, shared by June Ambrose and Va$htie.
Dating Naked Launch for VH1
Live single-shot naked choreography stunt in DTLA became YouTube's 13th most viewed video and won 8 PromaxBDA trophies.
YouTube Kids Brand Campaign
'Shiny Robot' creative celebrating a child's imagination, extended across creators, digital and OOH with social and content strategy.
SlayPals Campaign
A Many original IP that went full berserker on awards season, earning industry recognition in 2025.