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The Many
The Many is a Santa Monica creative agency built on strategy, creative, content, media, AI and immersive work. Named AdAge Small Agency of the Year three times, most recently in 2023, they grow brands through participation, not persuasion.
stacklist.com/themany-test
The Many is a Santa Monica creative agency built on strategy, creative, content, media, AI and immersive work. Named AdAge Small Agency of the Year three times, most recently in 2023, they grow brands through participation, not persuasion.
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BioSteel: The Moments In Between
BioSteel's NHL partnership campaign 'The Moments That Matter' showcases the real drama of hockey through intimate bench moments between star players Connor McDavid and Cale Makar. The campaign achieved significant lifts in brand awareness, favorability, and purchase intent while outperforming media benchmarks.
Built for AI agentsACO · 510 tokens
Summary
BioSteel's NHL partnership campaign 'The Moments That Matter' showcases the real drama of hockey through intimate bench moments between star players Connor McDavid and Cale Makar. The campaign achieved significant lifts in brand awareness, favorability, and purchase intent while outperforming media benchmarks.
Tags
sports-marketing · nhl · biosteel · branded-content · campaign-strategy · video-production · brand-partnership
Key entities
BioSteel (organization, 0.99) · NHL (organization, 0.99) · Connor McDavid (person, 0.95) · Cale Makar (person, 0.95) · hydration-partnership (concept, 0.85) · NHL season launch (event, 0.88)
Classification
analysis · language en · status final
Provenance
claude-haiku-4-5 via @stacklist/be@0.1.0, confidence 0.85, 22 Sep 2026