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The Many
The Many is a Santa Monica creative agency built on strategy, creative, content, media, AI and immersive work. Named AdAge Small Agency of the Year three times, most recently in 2023, they grow brands through participation, not persuasion.
stacklist.com/themany-test
The Many is a Santa Monica creative agency built on strategy, creative, content, media, AI and immersive work. Named AdAge Small Agency of the Year three times, most recently in 2023, they grow brands through participation, not persuasion.
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Aperol Brunch Society: Chief Brunch Officer
Aperol Brunch Society launched a movement to introduce Aperol Spritz to America by creating the Chief Brunch Officer position, allowing fans to brunch at top restaurants and get paid while promoting the brand. The campaign achieved 3x Facebook engagement, 25-45% sales increase in target markets, and 200M+ media impressions by positioning the drink as essential to American brunch culture.
Built for AI agentsACO · 626 tokens
Summary
Aperol Brunch Society launched a movement to introduce Aperol Spritz to America by creating the Chief Brunch Officer position, allowing fans to brunch at top restaurants and get paid while promoting the brand. The campaign achieved 3x Facebook engagement, 25-45% sales increase in target markets, and 200M+ media impressions by positioning the drink as essential to American brunch culture.
Tags
aperol-spritz · brunch-culture · experiential-marketing · chief-brunch-officer · social-engagement · lifestyle-branding · movement-marketing
Key entities
Aperol (organization, 0.99) · Chief Brunch Officer (concept, 0.98) · Aperol Brunch Society (concept, 0.98) · Facebook (technology, 0.95) · Aperol Spritz (concept, 0.99) · America (location, 0.97) · Fox News (organization, 0.95)
Classification
analysis · language en · status final
Provenance
claude-haiku-4-5 via @stacklist/mcp-server@2.0.0, confidence 0.85, 22 Sep 2026