Curated by
The Many
We Don't Do Passive. The Many is The Participation Company: food and beverage experts who know how to drive participation. We harness the power of a brand's audience, the many, to help it punch above its weight. Los Angeles, Sydney and Victoria, BC.
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We Don't Do Passive. The Many is The Participation Company: food and beverage experts who know how to drive participation. We harness the power of a brand's audience, the many, to help it punch above its weight. Los Angeles, Sydney and Victoria, BC.
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Take #12: It Starts with Exclusion
Take #12 explores how exclusion and selective participation create meaningful brand engagement rather than broad reach. Maggie Cadigan, Managing Director of Growth at The Many, argues that brands need a compelling reason for people to care, which starts with a curated guest list approach.
Built for AI agentsACO · 295 tokens
Summary
Take #12 explores how exclusion and selective participation create meaningful brand engagement rather than broad reach. Maggie Cadigan, Managing Director of Growth at The Many, argues that brands need a compelling reason for people to care, which starts with a curated guest list approach.
Tags
participation · exclusion · brand-strategy · engagement · guest-list · reach · marketing
Key entities
Maggie Cadigan (person, 0.95) · The Many (organization, 0.98) · participation (concept, 0.92) · exclusion (concept, 0.9) · Los Angeles (location, 0.85)
Classification
article · language en · status final
Provenance
claude-haiku-4-5 via @stacklist/mcp-server@2.0.0, confidence 0.85, 28 Oct 2026