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Rethink Resistance
Rethink Resistance is a book by Travis Hahler published by Fast Company Press that explores why 70% of organizational change initiatives fail through the lens of neuroscience and brain biology. The book provides a neurological map with six barriers and corresponding leadership responses to help executives lead transformational change effectively.
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Summary
Rethink Resistance is a book by Travis Hahler published by Fast Company Press that explores why 70% of organizational change initiatives fail through the lens of neuroscience and brain biology. The book provides a neurological map with six barriers and corresponding leadership responses to help executives lead transformational change effectively.
Tags
change-management · neuroscience · organizational-change · leadership · resistance · transformation
Key entities
Travis Hahler (person, 0.95) · Fast Company Press (organization, 0.95) · Six Barriers (concept, 0.9) · Neurological Map (concept, 0.85) · McKinsey (organization, 0.8) · organizational-change-resistance (concept, 0.9) · Book Launch June 23 (event, 0.85)
Classification
reference · language en · status final
Provenance
claude-haiku-4-5 via @stacklist/be@0.1.0, confidence 0.85, 22 Jun 2026