Curated by
Intermark Group
There are hidden perceptual walls that estrange people from brands. At Intermark, we continually refresh our perspectives on how to harness psychological insight to impact brand success.
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There are hidden perceptual walls that estrange people from brands. At Intermark, we continually refresh our perspectives on how to harness psychological insight to impact brand success.
The Scent of Success: Visuals and Brand Aroma
This page explores new research on the impact of visuals in marketing and how they can evoke scents, enhancing brand appeal. It discusses the intersection of visual elements and sensory experiences in creating an irresistible brand identity.
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