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With DARTs Gone, Enter DMRTs: Daily Margin Revenue Trades

DARTS (Daily Average Revenue Trades) has been replaced by DMRTs (Direct Margin Revenue Trades) as a new operating metric following the shift to commission-free equity trading in October 2019. This metric specifically tracks margin trades that generate higher returns through interest fees, reflecting how the brokerage industry has fundamentally changed.

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Summary

DARTS (Daily Average Revenue Trades) has been replaced by DMRTs (Direct Margin Revenue Trades) as a new operating metric following the shift to commission-free equity trading in October 2019. This metric specifically tracks margin trades that generate higher returns through interest fees, reflecting how the brokerage industry has fundamentally changed.

Tags

darts · dmrts · margin-trading · trading-metrics · commission-free · retail-brokerages · revenue-trades

Key entities

Trade Ideas LLC (organization, 0.95) · Charles Schwab (organization, 0.95) · Dan Mirkin (person, 0.9) · DMRT (Direct Margin Revenue Trade) (concept, 0.95) · DART (Daily Average Revenue Trades) (concept, 0.95) · NYC (location, 0.9) · Benzinga FinTech Awards (event, 0.85) · Users Summit (event, 0.8) · margin-trading (technology, 0.85)

Classification

analysis · language en · status final

Provenance

claude-haiku-4-5 via @stacklist/be@0.1.0, confidence 0.85, 5 Aug 2026