Jillian's earlier career path was distinguished by having the honor to sell NYC new development projects that were spurred on by the 421-A and J-51 tax abatements. Each project with a different team, client dynamics and of course market conditions - all while managing construction delays that can be out of everyone's control. We sold from floorplans- with a 1-2 year lead time or if we were lucky, we had an actual sales office. What we really sell is a dream of a brand-new "perfect" space and the exciting experience of watching the project come to life. Brokers answer for delays that cause clients to emote. The amount of time, risk, decision-making, and relationships that are managed throughout the entire process over 3-6 years. When the court of public opinion leans against developers - I stand to ask the critics to come and work in the business to experience all that goes into a project. Developers like good ideas and absolutely want to contribute to the overall.
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