Writing
19 cards
A collection of pieces from my Substack.
fragmentation of the online self
online creators are exhausted / gen z is deleting all social media and I get it
becoming a high-agency person
do you know how to get things done?
if you're so smart, why aren't you happy?
the most important thing I've learned in my life
the era of categorizing ourselves
on niches and transcending easy definitions
lessons from writing a book in 4 months
a paid subscriber special <3
The Z Link
8 cards•1 like
The global Gen Z creative agency for marketing strategy, social media, and market research.
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The global Gen Z-led marketing agency, helping brands reach Gen Z. Strategy, content creation, social media, market research, influencer marketing, and more!
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Gen Z is setting the agenda for culture. Connecting with us goes beyond jumping on TikTok trends– it’s about understanding what we care about and what makes us pay attention.
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We live and breathe marketing strategy, and we love strategising and executing great campaigns. We provide brands with a dynamic roadmap for reaching youth audiences, offering strategic and creative direction, from brand positioning to exclusive market insights, ensuring your brand stays aligned and relevant.
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Tired of seeing cringey TikTok ads crowding up your fyp? Sick of seeing a brand's Instagram feed and thinking to yourself "this could be sooo much better..."? Always coming up with creative ideas for marketing campaigns? You sound like our kind of person. 👀
GenZ Research | Careers
A report by The Z Link, the leading global GenZ-led social media agency that connects brands to Gen Z.
Find out more about Erifili, a 25-year-old entrepreneur, author, writer, and public speaker.
Writing
Erifili Gounari is an author, entrepreneur and blogger. Here's some of her writing.
Press & Speaking
Erifili Gounari is a public speaker on all-things marketing, social media, content strategy, the future of work, and Gen Z. Book her today to speak at your next event.
erifili.net
Brand Partnerships
Erifili works with brands as a consultant on all-things marketing, content strategy, and Gen Z. She also works as a content creator producing sponsored content for brands, and as a public speaker.