The Absurdity of Building Something That Matters
What do you call exhaustion that isn't from effort?
Martina Zrnec
Sep 28, 2026 · 3 min read
I’m not sure how to name the feeling, so I’ll do my best to describe it through this article.
I’ve never worked more in my entire life - and I never had less.
When you read that sentence alone, without background story, it sounds absurd.
There was a time, and not that long ago, pre-AI era, where I was doing objectively less (read: soo much less). Fewer hours. Fewer responsibilities. Fewer existential questions. I was always fast in what I do, so I would work probably even fewer hours than I was hired for. I would earn enough that I would take entire summers off. No guilt. Zero questions if I should be doing more.
And now?
If you ask my husband, me & my laptop are one. From 24h, I work 16. Sometimes, but just sometimes, I don’t work over the weekend.

I’m building. Materially, cognitively, emotionally. I’m building something I actually believe matters. Something I’m proud of in a way freelancing never gave me.
And yet - materially - I never had less.
That contrast is…psychologically messy.
Doing less and having more vs doing more and having less
Back in freelancing days, equation was simple:
- Effort → money.
- Task → invoice.
- Finished → paid.
Clean closures. Finite games.
Now, the equation is abstract:
- Effort → maybe future value.
- Task → one of infinite tasks.
- Finished → doesn't exist.
There are no neat endpoints. No “done”.
One paid fast and left nothing behind. The other might pay later, or never, but it stays with me either way.
So I keep going on belief. But belief tested daily, for months, becomes fragile.
The strange math of the AI era
I build in days what would have taken weeks before. Features I scoped for months get shipped in afternoons. By every measure, I’m more productive than I’ve ever been.
And somehow, that makes it worse.
Because when you can build faster, the goalposts move faster. The silence after shipping feels louder. The gap between “done” and “enough” stretches wider.
I catch myself thinking: if I can do this much, why isn’t it working yet? If everything is faster now, why does success still take years?
AI compresses the building. It can’t compress the waiting.
My nervous system hasn’t figured out the difference.
The uncomfortable truth I’m sitting with
Meaningful things take longer to pay back.
Longer than our nervous system is comfortable with.
Freelancing paid me quickly, but it didn’t stay with me.
This work might not pay yet, but it matters to me in a deeper way.
That doesn’t make the waiting easy.
It just makes it… honest.
Motivation doesn’t disappear because you’re weak.
It disappears when you’ve been living without endings for too long.
I don't have a fix for this. I'm not sure there is one. But I know the answer isn't to go back to clean invoices and empty wins. So I stay in the mess.