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Matt Preuss

stacklist.com/matt-preuss

Visible is an investor relationship hub for startup founders. From fundraising and stakeholder updates to reporting and data rooms, it gives founders and their investors the tools to build stronger, more transparent relationships throughout the funding journey.

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How Jessica Long from Maad Leveraged Visible to Raise a Seed Round

Maad is Francophone Africa's fastest-growing B2B e-commerce platform co-founded by Jessica Long that connects small retail shops to suppliers. The company adopted Visible in December 2021 to professionalize investor communications and successfully closed a seed round led by Ventures Platform in late 2023.

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Summary

Maad is Francophone Africa's fastest-growing B2B e-commerce platform co-founded by Jessica Long that connects small retail shops to suppliers. The company adopted Visible in December 2021 to professionalize investor communications and successfully closed a seed round led by Ventures Platform in late 2023.

Tags

b2b-ecommerce · fundraising · africa · investor-relations · startup

Key entities

Jessica Long (person, 0.99) · Maad (organization, 0.99) · Visible (technology, 0.98) · Ventures Platform (organization, 0.95) · Airbnb (organization, 0.92) · Senegal (location, 0.9) · West Africa (location, 0.9) · Launch Africa (organization, 0.88) · Dimagi (organization, 0.85) · FMCG (concept, 0.87)

Classification

reference · language en · status final

Provenance

claude-haiku-4-5 via @stacklist/be@0.1.0, confidence 0.85, 19 Oct 2026