Sam Holland | LinkedIn

Chief Operations Officer at Culture Kicks | Content Strategy | Driving Growth Through Digital Digital Channels | Content Production + Branding I’m Sam Holland, a 23-year-old entrepreneur, connector, content creator, and social media strategist! I recently graduated from Syracuse University with a dual degree in Public Relations (Newhouse) and Finance (Whitman). During my time there, I was deeply involved in campus life—teaching DE&I courses, mentoring startups at Blackstone Launchpad, and serving as the first student on the SU Sports Network's Board of Directors. In 2019, I was hired by Barstool Sports to run their Syracuse accounts, growing them from 35k to 108k followers. In 2021, I founded Out2Win Sports, the first NIL agency in Syracuse, securing 75+ athlete partnerships with brands like Crocs, Timex, and NBC Sports. I also led a viral Barstool campaign in 2023, amassing 55M social media impressions and bringing major events to Syracuse. More recently, I helped execute a college tour with athletes and influencers, generating 40M+ impressions. I love connecting and meeting new people, so don’t hesitate to message me or reach out to sam@nodestination.net :)