In this episode, our host Brian Lofrumento dives into a captivating conversation with Robin Boyar, founder of thinktank research & strategy. As a seasoned market research expert with over 25 years of experience, Robin shares insightful perspectives on the crucial role of market research for entrepreneurs. They discuss the importance of understanding customer needs, navigating the competitive landscape, and delivering on promises. Throughout their engaging dialogue, they explore topics ranging from the heyday of retail video game models to the impact of online p
Thinktank is a full service boutique agency that provides customized research (B2B and B2C) for companies, startups, and nonprofits worldwide.
Researcher and strategist helping brands build the future. EA and startup veteran * Surveys * Focus groups * UX testing * Video games playability