In this episode of 'Zero to Umm...', host Kyle Hudson engages with young entrepreneur Erifili Gounari to explore how Gen Z has developed a keen ability to identify inauthentic marketing strategies. The discussion highlights the unique perspectives and experiences of this generation in the context of modern advertising.
The global Gen Z-led marketing agency, helping brands reach Gen Z. Strategy, content creation, social media, market research, influencer marketing, and more!
Explore the official Instagram profile of Erifili Gounari, an award-winning author and speaker recognized in Forbes 30 Under 30. Follow for insights into her work, personal life, and creative endeavors.
Erifili Gounari is an entrepreneur and author. She is the Founder and CEO of The Z Link, a global Gen Z social media marketing agency, and the author of 'Design Your Life: Your Career, Your Way'.