{"version":"1.0","type":"stack","id":"19945283-2ad9-4fcc-aeb0-4b1df43fac4a","url":"https://stacklist.com/c/podcast/stack/mPTU2N1DNhfEj7c3DVUF","title":"Ep. 940: Understanding CUSTOMER BEHAVIOR and smart marketing with data w/ Brian Carroll","description":"Brian Carroll is a seasoned marketing leader with two decades of experience spanning investment management, wealthtech, and B2B SaaS. From launching new products at growth-stage companies to building and leading a global marketing team at Nasdaq, Brian's diverse expertise has driven success at every level. ","privacy":"public","created_at":"2025-03-21T05:00:25.926Z","updated_at":"2025-03-21T05:00:25.926Z","author":{"username":"wantrepreneur","name":"Wantrepreneur to Entrepreneur","url":"https://stacklist.com/wantrepreneur","type":"person"},"category":{"id":"podcast","name":"podcast","url":"https://stacklist.com/c/podcast"},"items":[{"id":"c2ed8410-3062-418f-a153-c745c5e82143","position":1,"title":"940: Understanding CUSTOMER BEHAVIOR and smart marketing with data w/ Brian Carroll","url":"https://www.thewantrepreneurshow.com/brian-carroll/","note":"Unlock the secrets of marketing brilliance with Brian Carroll, a marketing leader who transitioned from the finance world to become an expert in understanding customer behavior and psychology. Inspired by Carl Jung's concepts of personas and archetypes, Brian reveals how he pairs outstanding marketing with exceptional products, using fintech giants as prime examples. Discover why understanding your market and ideal customer is not just important, but essential for both startups and established companies.\n","image":{"url":"https://ucarecdn.com/1b1615b6-c4ee-40dc-b9e4-459a153fda14/-/preview/","alt":"940: Understanding CUSTOMER BEHAVIOR and smart marketing with data w/ Brian Carroll","width":1200,"height":630},"direct_link":"https://stacklist.com/card/c2ed8410-3062-418f-a153-c745c5e82143","created_at":"2025-03-21T05:01:03.785Z","updated_at":null},{"id":"276f6cc0-2570-4e15-b31a-a5c7f3887d11","position":2,"title":"Understanding CUSTOMER BEHAVIOR and smart marketing with data w/ Brian Carroll - YouTube","url":"https://www.youtube.com/watch?v=bQK-dzvQ3Bk","note":"Unlock the secrets of marketing brilliance with Brian Carroll, a marketing leader who transitioned from the finance world to become an expert in understanding customer behavior and psychology. Inspired by Carl Jung's concepts of personas and archetypes, Brian reveals how he pairs outstanding marketing with exceptional products, using fintech giants as prime examples. Discover why understanding your market and ideal customer is not just important, but essential for both startups and established companies.","image":{"url":"https://ucarecdn.com/2a5b2bbe-af23-4811-bd71-1fd34b5518c3/-/crop/1000x1000/0,0/-/preview/","alt":"Understanding CUSTOMER BEHAVIOR and smart marketing with data w/ Brian Carroll - YouTube","width":1200,"height":630},"direct_link":"https://stacklist.com/card/276f6cc0-2570-4e15-b31a-a5c7f3887d11","created_at":"2025-03-21T05:02:01.033Z","updated_at":null},{"id":"e70f95e8-a06e-44f6-9f60-6322af3db650","position":3,"title":"Gray Carroll Consulting - Website","url":"https://www.graycarroll.com/","note":"Turn Your Product Into a Market Leader\n\nI help B2B SaaS and technology companies craft and execute winning go-to-market strategies that drive revenue, elevate market presence, and fuel business growth.","image":{"url":"https://ucarecdn.com/56546520-eb5c-44ad-b412-8f560261923e/-/crop/1080x1080/0,0/-/preview/","alt":"Gray Carroll Consulting - Website","width":1200,"height":630},"direct_link":"https://stacklist.com/card/e70f95e8-a06e-44f6-9f60-6322af3db650","created_at":"2025-03-21T05:03:55.112Z","updated_at":null},{"id":"ea1d55e2-39a0-4023-ad27-fae6102fcb1a","position":4,"title":"Brian Carroll - LinkedIn","url":"https://www.linkedin.com/in/bdcarroll/","note":"Founder | Product Marketing Consultant\n\nAs a seasoned marketing leader with two decades of experience across investment management, wealthtech, and B2B SaaS, I've had the pleasure of driving growth and innovation at some amazing companies. From launching new products to building and leading a global team at Nasdaq, my journey has been both challenging and rewarding.\n","image":{"url":"https://ucarecdn.com/0f30d97b-7491-4e42-88de-ee5136285b79/-/crop/468x467/17,83/-/preview/","alt":"Brian Carroll - LinkedIn","width":1200,"height":630},"direct_link":"https://stacklist.com/card/ea1d55e2-39a0-4023-ad27-fae6102fcb1a","created_at":"2025-03-21T05:05:00.568Z","updated_at":null},{"id":"a6e991a5-ce8a-4466-8f70-94fe83137f9e","position":5,"title":"Gray Carroll Consulting - LinkedIn","url":"https://www.linkedin.com/company/gray-carroll/","note":"Product Marketing consulting for SaaS companies\n\nWe help B2B Fintech SaaS companies by providing outcome-based marketing strategies that increase revenue, market presence and contribute to business growth. With a proven track record in driving growth and increasing revenue, we offer comprehensive Product Marketing and GTM services tailored for both start-ups and established players.\n","image":{"url":"https://ucarecdn.com/d5348852-f46a-49cd-99b2-53fb7ed7329f/-/crop/426x426/19,55/-/preview/","alt":"Gray Carroll Consulting - LinkedIn","width":1200,"height":630},"direct_link":"https://stacklist.com/card/a6e991a5-ce8a-4466-8f70-94fe83137f9e","created_at":"2025-03-21T05:06:34.876Z","updated_at":null}],"stats":{"likes_count":0,"items_count":5},"_links":{"self":"/api/public/stack/mPTU2N1DNhfEj7c3DVUF.json","html":"https://stacklist.com/c/podcast/stack/mPTU2N1DNhfEj7c3DVUF","rss":"/api/feeds/stack/mPTU2N1DNhfEj7c3DVUF/rss","json_feed":"/api/feeds/stack/mPTU2N1DNhfEj7c3DVUF/json"}}