---
title: "output_progressive_2c26540e-4a6b-470b-a7a9-1631d160b955"
url: https://stacklist.com/card/f54853ab-c4be-4c16-a112-d40e46e6b325
stack: https://stacklist.com/stack/f07965cf-e527-493a-867d-61c33b52d26d
summary: "July monthly roundup covering Factotum's acquisition of TwentyFour Recruitment, participation in MAD//Fest and World Cup events, and strong business performance metrics. Key achievements include 33% gross sales increase, 22% total sales growth, improved website performance, and successful email marketing campaigns with 80% reduction in bounce rates."
tags: "monthly-roundup, business-performance, recruitment, marketing-metrics, event-production, sales-growth"
key_entities: "Factotum (organization), TwentyFour Recruitment (organization), MAD//Fest (event), World Cup (event), Jake Dubbins (person), James (person), Dr. JC Doornick (person), Abhi (person), Barnett Ross (organization)"
classification: "transcript"
content_hash: "sha256:7ef2d8afad168ef488a270e7871ef0a35d1ff35003d721a42caa14e308087d38"
acp_version: "0.2"
token_counts_approximate: 295
visibility: public
agent_accessible: true
status: "final"
---

# output_progressive_2c26540e-4a6b-470b-a7a9-1631d160b955

[00:00] Monthly Roundup
[00:04] July
[00:06] Let's take you through the month.
[00:15] Factotum acquires TwentyFour Recruitment, deepening our recruiting capabilities and strengthening our leadership team.
[00:18] We took on MAD//Fest
[00:28] And heard from our very own Jake Dubbins.
[00:31] "In 25 years in event production I don't think I've seen a more important or powerful session."
[00:39] The team unleashed their full support during the World Cup.
[00:44] The US team were busy too...
[00:51] Website Performance:
- Desktop & Mobile PageSpeed improved
[00:53] Business Performance:
- Gross Sales: +33%
- Total Sales: +22%
- Orders: +28%
- Returning Customer Rate: +16%
[00:58] James was featured on Dr. JC Doornick's podcast.
[01:00] How to Future-Proof Yourself Before It's Too Late
[01:02] Congrats
[01:05] Abhi, Part-Qualified Accountant
[01:09] Our work out and about
[01:16] The stats are in from our email marketing campaigns with Barnett Ross.
[01:19] 80% - Reduction in email bounce rate
[01:21] 2.09% - LinkedIn ad click-through rate (3-4x the platform average)
[01:23] 30.6% - Rise in monthly active website users since May
[01:26] More & More & More to come...