--- title: "Saisha Svoboda" url: https://stacklist.com/card/f2e02ffa-d0ec-4b8f-9676-3e98427d8fd9 source_url: "https://www.linkedin.com/in/saishasvoboda" stack: https://stacklist.com/c/wellness/stack/3034bacd-47d6-4dc2-8eae-a4056b71cc27 summary: "Saisha Svoboda is co-CEO and co-founder of Drink Hippie, a clean energy beverage company featuring real fruit juice and functional mushrooms. The company has achieved organic growth through retail partnerships and event activations, with support from LvlUp Ventures accelerator program." tags: "energy-beverage, startup, cpg, founder, entrepreneurship, drink-hippie, accelerator" key_entities: "Saisha Svoboda (person), Sasha Sheaffer (person), Taylor Eileen Sewell (person), Drink Hippie (organization), LvlUp Ventures (organization), Brandman University (organization), Total Wine (organization), Mother's Market (organization), CrossFit Games (organization), Ladera Ranch, California, United States (location), Spartan Race (event), Angel Stadium (event), functional-mushrooms (concept)" classification: "reference" content_hash: "sha256:3b4f0e618612eb597f2cabaa3a13420ea63ca77b9800e72173177314eb24082a" acp_version: "0.2" token_counts_approximate: 3621 visibility: public agent_accessible: true status: "final" --- # Saisha Svoboda Sign in to view Saisha’s full profile Saisha can introduce you to 7 people at Drink Hippie Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Saisha Svoboda Sign in to view Saisha’s full profile Saisha can introduce you to 7 people at Drink Hippie Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Ladera Ranch, California, United States Contact Info Sign in to view Saisha’s full profile Saisha can introduce you to 7 people at Drink Hippie Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . 10K followers 500+ connections See your mutual connections View mutual connections with Saisha Saisha can introduce you to 7 people at Drink Hippie Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Join to view profile Message Sign in to view Saisha’s full profile Saisha can introduce you to 7 people at Drink Hippie Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Drink Hippie Brandman University, Part of the Chapman University System Report this profile About Co-CEO & Co-Founder of Drink Hippie, a clean energy beverage company on a mission to… see more Welcome back Email or phone Password Show Forgot password? Sign in or By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . New to LinkedIn? Join now Activity 10K followers Posts Comments Reactions No more previous content Saisha Svoboda reposted this Report this post Saisha Svoboda reposted this LvlUp Ventures LvlUp Ventures 22h Saisha Svoboda reposted this Back in April, Drink Hippie launched with a simple bet: real fruit juice, functional mushrooms, and low caffeine instead of another caffeine spike. No one knew yet if it would work but they were confident in the whitespace that needed to be filled. Since then it has landed on shelves at Total Wine and at Mother's Market, where Sai & Sasha sat down with their refrigerated buyer and got a yes on the spot. It spent a weekend at Angel Stadium as the only energy drink vendor at a Spartan Race, and earlier this year it was the only energy drink in the vendor village at the CrossFit Games, selected by the CrossFit trainers rather than bought as a sponsorship. Both of those came about organically, through conversations and past activations, not a pitch deck. Costco roadshow is in the works for 2027. It has been a lot of standing at booths, hearing what people actually want out of the energy category, and taking that seriously as the brand grows. Sasha Sheaffer , Saisha Svoboda , and Taylor Eileen Sewell have put in that work all year, and it shows. In Sai's own words on working with our team: "What I have valued most about LvLUp is the access. The community has been consistently engaged, but the real difference is getting information that is critical at this stage, whether that comes from a group mastermind with people who know the category or a one on one mentorship session. Those are conversations and connections that are usually much harder for early stage founders to reach." Building an early-stage CPG brand and want this kind of support in your corner? Our 10-week Spring 2027 accelerator is now accepting applications: https://lnkd.in/ecDwKycg #LvlUpLabs #FounderSpotlight #RetailExpansion #FunctionalBeverage public_profile__posts 18 1 Comment Copy LinkedIn Facebook X Saisha Svoboda reposted this Report this post Saisha Svoboda reposted this Robyn Murray Robyn Murray 3d Saisha Svoboda reposted this If you are in the US you need to check out the brand Drink Hippie ! Not only are they a brand they have a mission. A purpose. A promise. A pinch me moment partnering with Drink Hippie an inspiring brand of clean functional energy drinks. Morning focus. Midday balance. Functional beverages crafted with mushrooms, prebiotics, and real ingredients. I have tried and tested and I cant rave about the drink itself enough! I am lucky to get to meet so many fantastic people through my Endometriosis work for my and Lisa Walshes passion @hervoiceproject on Instagram and feel really blessed. Thank you too the female forces that made this happen Leeron Paisner and Saisha Svoboda for believing in what we do and making this collaboration happen. When women supporting women magic follows ✨ public_profile__posts 37 1 Comment Copy LinkedIn Facebook X Saisha Svoboda reposted this Report this post Saisha Svoboda reposted this Matt Williams Matt Williams 1w Saisha Svoboda reposted this 5:00 a.m. start. Full day of selling, connecting and supporting our brands. One tired—but very happy—California crew at the finish! The KeHE show in San Diego was a great reminder of why The CPG Collective’s California focus matters. Because our team is based in and deeply committed to this market, we were able to show up in force—not simply with one person walking the show, but with a strong team helping our clients sell, network and build meaningful connections throughout the day. A big thank-you to Paul Dalton Joaquim Torrentó Gwen Hill and Theresa Frangione for bringing the energy from the early-morning setup through the final conversation. We loved supporting and spending time with our partners Santa Gula Drink Hippie Saisha Svoboda Hydrology Zodiac Water —and it was great catching up with so many industry friends and Founders , including Sydney Panagos Cindy Chikahisa and Nancy Espinoza Yvonne Gerdwagon Darin Alpert - Gheelish 🍿 Long day? Absolutely. Worth it? 100%. This is what “Win California Before Scaling Nationally” looks like: being present, bringing the right resources and doing the work alongside our partners deep into the market…This includes prioritizing all conversations with retailers including Albertsons Companies Lassens Natural Foods & Vitamins, LLC Baron's Food Frazier Farms Market Rainbow Acres Boney's Market and MANY MANY more independent retailers!!! See you all at Startup CPG Grocery Run next week in Anaheim!!! Win Cali. #TheCPGCollective #WinCalifornia #KeHE #CPG #CaliforniaCPG #EmergingBrands #RetailSales public_profile__posts 90 17 Comments Copy LinkedIn Facebook X Saisha Svoboda Saisha Svoboda 1w Report this post Saisha Svoboda shared this Ready to rock our very first KeHE Distributors show! If you are at Tabletop today please come say hi to us at Table 22 😊 Leeron Paisner Sasha Sheaffer Joseph Bennett Samantha Granstrom public_profile__posts 74 3 Comments Copy LinkedIn Facebook X Saisha Svoboda reposted this Report this post Saisha Svoboda reposted this Kickfurther Kickfurther 4w Saisha Svoboda reposted this "Equity isn't really the right tool for funding inventory anyway." - Saisha Svoboda , co-CEO of Drink Hippie. If you're a CPG founder, this probably resonates. Drink Hippie 's team (Sai, Sasha Sheaffer , Taylor Eileen Sewell , and Alex Sewell ) had already built a $1.5M business before a regulatory shift forced them to rebuild the whole thing. They launched Hippie Energy in April 2026 and demand came fast, including a Costco Roadshow that needed serious inventory dollars up front. Giving away ownership to buy cans doesn't make sense. Neither does a merchant cash advance that starts pulling from your account whether the product moved or not. So they used Kickfurther: up to 100% of inventory funded, payments tied to actual sales, and an account exec who stepped in to help sort out payment terms with their retailers. Three Co-Ops. $212,198 funded. 83% reorder rate. Full story in the comments 👇 public_profile__posts 34 6 Comments Copy LinkedIn Facebook X Saisha Svoboda Saisha Svoboda 2w Report this post Saisha Svoboda shared this We spent the weekend at Angel Stadium with Spartan Race, and Hippie Energy was the only energy drink vendor! That came about organically, through conversations and previous activations, and we are grateful they welcomed a new brand and product like ours with open arms. Weekends like this one are how we get cans into hands in the markets that matter most to us. You learn a lot standing at a booth all day hearing what people want out of the energy & functional categories, where they feel their current beverage of choice lacks, how their first reaction is to our drink, etc. The community was the best part. All age ranges were competing, such an inspiring group of people and everyone who stopped by was truly interested in learning about us. Thank you to the Spartan team for having us, and to everyone who came to say hello. We had so much fun, and are excited to see you at the SLO CAL Spartan Race in November! Drink Hippie Leeron Paisner Samantha Granstrom Joseph Bennett Sasha Sheaffer public_profile__posts 69 9 Comments Copy LinkedIn Facebook X Saisha Svoboda reposted this Report this post Sasha Sheaffer Sasha Sheaffer 1mo Saisha Svoboda reposted this Loved every second! Scott Van den Berg Scott Van den Berg 1mo Saisha Svoboda reposted this Yesterday we hosted our first private roundtable on the next generation of mission-driven celebrity- and creator-founded brands. I was joined by Sasha Sheaffer and Christopher Gavigan , alongside a small group of ten celebrities, operators, and investors already building and backing in this space. Sasha is an actress and the founder of Drink Hippie , a functional energy drink she has built around a mission from day one rather than around her audience. Christopher co-founded The Honest Company with Jessica Alba. It is one of the most successful celebrity-founded brands ever, and it shows what a real mission makes possible: a company much bigger than one famous face. We spent the first half in conversation with Sasha and Christopher, then opened it up to the room. A few things that came out of it: Mission-driven celebrity- and creator-founded brands keep outperforming. Once Upon a Farm with Jennifer Garner, Rare Beauty with Selena Gomez, The Honest Company, and newer ones like MOSH with Patrick Schwarzenegger and Maria Shriver, or Oh Norman! with Kaley Cuoco. The reason is not complicated. Doing good is good business now, and people care more than they used to about who they are buying from. But more than that, a real mission gives you something to build around that outlasts the famous name attached to it. Without one, the brand is the person, and that ceiling arrives fast. A lot of potential in the celebrity- and creator-founded brand space is still untapped, and a lot of that traces back to how these companies get started. Too many begin without a clear purpose, which means they never build anything that can outgrow the founder's audience. We also talked about how you actually implement a mission rather than write one down, what the founder's role should be, how to position them, and what else has to be in place beyond the name. This is the first of many roundtables we are hosting at HotStart VC . If you want to join our next one, leave a comment and I will get you on the list. public_profile__posts 38 2 Comments Copy LinkedIn Facebook X Saisha Svoboda Saisha Svoboda 1mo Report this post Saisha Svoboda shared this Some news I'm excited to share: Drink Hippie will be one of 15 brands on stage at the Consensus Consumer Great Brands Show in New York this October, and my Co-CEO Sasha Sheaffer and I will both be there! The slate is deliberately small, and some of the brands on it are ones we've watched closely and have been inspired by, so being included alongside them is just so cool. We launched Drink Hippie in April, so we'll be one of the youngest brands on that stage. Fundraising is it's own beast, and most founders know exactly what I mean. It's a second full-time job on top of the one you already have, and most of the real work happens long before anyone sees a deck or has a convo. Building the model, pressure-testing every assumption in it, finding the questions you can't answer cleanly yet and then going and answering them. It can be a lot. It is simultaneously some of the most self constructive and clarifying work there is. Getting in front of investors who understand our category deeply is the payoff for that work, and it's not an opportunity we take lightly. Thank you to the Consensus team for having us. If you're planning to be there, please say hello. We'd love to hear what you're building or what kind of brand you are interested in bringing into your portfolio. More on the show here: https://lnkd.in/eVfrP4ZY Register here: https://lnkd.in/eF-VDTnF Please note that CGBS is limited to investors, lenders, retailers, brand founders and executives only. All registrants are subject to the approval of Consensus Consumer. public_profile__posts 163 18 Comments Copy LinkedIn Facebook X Saisha Svoboda Saisha Svoboda 1mo Report this post Saisha Svoboda shared this Six weeks ago we pitched Mother's Market & Kitchen and in a few weeks, Hippie Energy will be sitting on their shelves! Mother's has been in our top 5 since the day we started this company. I grew up in SoCal shopping there, so I have seen firsthand the community they've built, the care they put into what earns a spot on shelf, the way they curate...we are just fans of it all. Have to give a shout out to Startup CPG . They ran a Mother's Market Grocery Run and put us in a room, one on one, with Terry, Refrigeration Buyer at Mother's Market & Kitchen & Kitchen. He said yes on the spot. Getting in the room can be the biggest challenge so we are beyond grateful for this opportunity. This stage is exhausting, no doubt. But that hustle makes a yes like this one feel even more rewarding. See you all soon at Mother's :) Drink Hippie Sasha Sheaffer Joseph Bennett Leeron Paisner Alex Sewell Taylor Eileen Sewell public_profile__posts 154 14 Comments Copy LinkedIn Facebook X No more next content Slide