{"version":"1.0","type":"card","id":"eca128c8-a918-4ad1-a30d-7964517330d1","url":"https://stacklist.com/card/eca128c8-a918-4ad1-a30d-7964517330d1","title":"When Taspen's Organics Optimizes Ad Spend with Otis AI","source_url":"https://www.linkedin.com/posts/miguelmeep_when-taspens-organics-an-organic-skincare-activity-7320835762344583169-2bsE?utm_source=share&utm_medium=member_desktop&rcm=ACoAACGCpfwBeS4Pe7lemu-K0NRYYQylRfIUvI0","note":"When Taspen's Organics, an organic skincare and wellness brand, realized broad targeting was wasting ad spend—and holding back growth—they knew it was time for a smarter, more precise solution. With our AI-powered platform, we helped them unlock product-specific audience discovery, optimize campaigns in real time, and achieve consistent growth in ROAS, simplifying digital advertising and helping brands acquire the right customers.","image":{"url":"https://ucarecdn.com/d0e41c28-d306-4264-be93-729ec81216f8/","alt":"When Taspen's Organics Optimizes Ad Spend with Otis AI","width":800,"height":418},"stack":{"id":"3c7b415a-f288-4766-bab4-d208c71d8710","title":"Otis AI Customer Case Studies","url":"https://stacklist.com/c/business/stack/3c7b415a-f288-4766-bab4-d208c71d8710"},"created_at":"2026-08-20T09:39:12.036Z","updated_at":null,"aco":{"summary":"Taspen's Organics, an organic skincare and wellness brand, achieved 10x ROAS in 2025 by partnering with Otis AI to replace broad ad targeting with product-specific audience discovery and real-time Meta campaign optimization. The LinkedIn post by Miguel Guerrero highlights how AI-powered advertising helped the brand scale profitably through seasonal promotions and high-intent shopper targeting.","tags":["organic-skincare","digital-advertising","ai-marketing","roas","meta-ads","audience-targeting","e-commerce"],"key_entities":[{"name":"Taspen's Organics","type":"organization","confidence":0.95},{"name":"Otis AI","type":"organization","confidence":0.98},{"name":"Miguel Guerrero","type":"person","confidence":0.95},{"name":"Meta","type":"technology","confidence":0.85},{"name":"ROAS","type":"concept","confidence":0.9},{"name":"audience-targeting","type":"concept","confidence":0.85},{"name":"Michael Aguiling","type":"person","confidence":0.6},{"name":"Adam Taubman","type":"person","confidence":0.6},{"name":"Katerina Bulkina","type":"person","confidence":0.6},{"name":"Rob Ryan","type":"person","confidence":0.6}],"classification":"memo","language":"en","confidence":0.85,"provenance":{"model":"claude-opus-4-6","tool":"@stacklist/mcp-server@2.0.0","confidence":0.85,"timestamp":"2026-08-20T09:39:22.257Z"},"token_counts":{"approximate":480,"cl100k":425},"content_hash":"sha256:a1da75287f93d7b287383aee2ff508a51849e9bc09eb9b18506d2239c5f7a7ef","acp_version":"0.2","body_available":true,"body_tokens":480,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/eca128c8-a918-4ad1-a30d-7964517330d1.json","html":"https://stacklist.com/card/eca128c8-a918-4ad1-a30d-7964517330d1","md":"/api/public/card/eca128c8-a918-4ad1-a30d-7964517330d1.md","stack_json":"/api/public/stack/3c7b415a-f288-4766-bab4-d208c71d8710.json"}}