---
title: "Metric Tracking"
url: https://stacklist.com/card/e0a5b6aa-d7f8-46da-b97e-c68e0d7d54d9
source_url: "https://visible.vc/metrics/"
stack: https://stacklist.com/stack/5047e6b1-c284-43cb-992a-2253b301d802
summary: "Visible is a SaaS platform that automates metric tracking and investor reporting by pulling data from multiple sources into live dashboards, eliminating manual errors and copy-paste risks. The tool helps founders build investor trust through data-driven dashboards with integrations, chart builders, and flexible sharing capabilities."
tags: "investor-relations, metrics-tracking, saas, financial-dashboards, fundraising, data-automation, founder-tools"
key_entities: "Visible (technology), Stripe (technology), Traci Keen (person), Dave Heimbuch (person), Matt Allen (person), Su Sanni (person), Laurel Hess (person), Lindsay Tjepkema (person), Jonathan Gill (person), Sharmadean Reid (person), Aishetu Fatima (person), Katlego Maphai (person), Daniel Lang (person), Harry Hurst (person), Mate Fertility (organization), Hidrent (organization), Tractor Venture (organization), Dollaride (organization), Hampr (organization), Casted (organization), Backtracks (organization), The Stack World (organization), Bossy Cosmetics (organization), Yoco (organization), Mangomint (organization), Pipe (organization), ARR (concept), MRR (concept), ACV (concept)"
classification: "reference"
content_hash: "sha256:6baacd6c5b653cbd5f11596a526d73b0d65c117bc1fae3d0bb363f2c1c6a9a35"
acp_version: "0.2"
token_counts_approximate: 1368
visibility: public
agent_accessible: true
status: "final"
---

# Metric Tracking

Metric Tracking Update Investors With Zero Human Error Manually pulling metrics is risky. Your investors may see that one broken formula and believe it. Visible keeps your numbers updated automatically and accurately. Get Visible Free Free Starter Plan. No credit card. Dashboards / Realma Quarterly Financials Share + New Total ARR Q3 $ 0 16% up from last quarter 60% up from last year ACV Q3 $ 0 ARR Forecast - End of Q3 Q3 $ 0 MoM Growth Quarter 3 0 % New MRR Added 5K 4K 3K 2K 1K 0 Jan Mar May Jul Sep Nov New MRR New Customers and New Trials 600 500 400 300 200 100 0 Jan Mar May Jul Sep Nov New Customers New Trials Revenue by Product 23.0% 27.7% 49.3% Lite Pro Enterprise New Customer Count with Growth % 5K 4K 3K 2K 1K 0 Jun Jul Aug Sep Oct Nov Dec Metric Name Lite vs. Enterprise Revenue Q3 Goal Revenue – Lite $184,599 Revenue – Enterprise $325,468 Q3 Goal Jan 2022 Apr Jul Oct Jan 2023 Apr Revenue - Product 1 Revenue - Product 2 Metrics Options Export Save Metrics * Type to search or to create a new metric Lite vs. Enterprise Revenue Build Investor Trust with Data-Driven Dashboards See it in Action - Get Visible Free Trusted by 7,000+ Founders The Problem Your Numbers Are Only as Good as Your Last Copy-Paste Revenue lives in Stripe, growth lives in a spreadsheet someone built two years ago, and product usage lives in a dashboard nobody outside the team has access to. Every update means pulling from each separate source by hand, and hand-built means error-prone. A broken formula, a stale export, a chart that didn’t update since last quarter, any of it can slip through, and it’s your investors who catch it. That’s the real cost. It’s not just the time spent rebuilding the same KPI sheet every month, it’s what a mistake in your data signals. Numbers that don’t add up read as a business that isn’t watching closely enough. Fragmented Data Across All Platforms SERIES A Traci Keen Founder at Mate Fertility SEED Dave Heimbuch Founder at Hidrent SERIES B Matt Allen Founder at Tractor Venture I use Visible to update two groups of investors - current investors and new prospects. Whether it's fundraising or investor relations, it's a great tool for founders who raise outside capital. Su Sanni Founder at Dollaride SERIES A Laurel Hess Founder at Hampr SERIES A Lindsay Tjepkema Founder at Casted PRE-SERIES A Jonathan Gill Founder at Backtracks Visible allows me to send seamless investor updates with beautifully designed live charts that get instant responses. It has made my monthly update a pleasure, not a chore. Sharmadean Reid Founder at The Stack World I use Visible to update investors and it makes me look like a pro. Every month I'm reminded how grateful I am to them. Aishetu Fatima Founder at Bossy Cosmetics SERIES C Katlego Maphai Founder at Yoco SERIES B Daniel Lang Founder at Mangomint SERIES C Harry Hurst Founder at Pipe CASE STUDIES See How Founders Raise. How they used Visible to build investor relationships and close their rounds. View All Case Studies Integrations Connect the Tools You Already Use Pull data in automatically from your existing stack, no manual export required. Chart Editor Build Charts Without a Designer Turn raw metrics into clear, polished charts, no design skills required. Metric Insight Add the Story Behind the Numbers Add context and notes directly to your charts, so a number is never just a snapshot. Flexible Sharing Share It Wherever It's Needed Push a dashboard into an update, a data room, or share it as a standalone link. Embed in Updates Skip the Static Screenshot Drop live charts directly into your investor updates instead of a snapshot that's already out of date. Live Data Always Current, Never Static Every dashboard updates automatically, so what an investor sees always reflects where things stand. Step 1 Connect Your Data Pull metrics directly from your existing tools and integrations, no manual exports, no copy-paste. Step 2 Build Your Charts Turn raw numbers into charts and dashboards with our chart editor, then add context so the story is clear, not just the data. Step 3 Share With Link Push your data into an update, a data room, or a standalone dashboard, and it stays live and current every time someone opens it. Get Visible Free FAQ What startup metrics should I track? The metrics that your startup should track ultimately depends on your model, stage, and market. However, we see that most founders and investors track the following metrics — Cash on hand, burn rate, run rate, revenue, revenue growth, and engagement metrics. Learn more about the common metrics startups track. What metrics should I include in an investor update? The metrics included in your investor update is ultimately up to your business model and relationship with investors. Cash on hand, burn rate, run rate, revenue, revenue growth, and engagement metrics are a great place to start. What is most important is staying consistent with how and when you are sharing your metrics. How can I automate startup metric tracking? With Visible, you can connect to our direct integrations and chart your KPIs. Data will automatically be displayed on a nightly basis and you will be able to share it with key stakeholders via dashboard, update, and data room. Get Started Today Update Investors With Numbers You Never Have to Double-Check Connect your data once, and every number you share stays accurate from here on out. Get Visible Free Free Starter Plan. No credit card.