---
title: "Visual Identity for a Community-Focused Cafe Eastwood"
url: https://stacklist.com/card/d76dcc12-b937-495a-bccf-78c07fe962ef
source_url: "https://thedsgnblog.com/Visual-Identity-for-a-Community-Focused-Cafe-Eastwood-by-Ryan-Romanes"
stack: https://stacklist.com/c/food/stack/ebfb5832-0613-40e1-9bb5-d16b3f44b0a5
summary: "Ryan Romanes Studio created a playful visual identity for Eastwood, a community-focused cafe nestled near the Redwood Whakarewarewa Forest, featuring whimsical illustrations of its regulars and an angular logotype set in Totentanz by Bureau Brut. The identity combines a vibrant organic color palette with sharp geometric letterforms that reflect the building's iconic triangular architecture."
tags: "branding, visual-identity, cafe, illustration, graphic-design, community, logotype"
key_entities: "Ryan Romanes Studio (organization), Ryan Romanes (person), Eastwood (organization), Redwood Whakarewarewa Forest (location), Pollyanna Guthrie (person), Joe Carrington (person), Totentanz (technology), Bureau Brut (organization), The Design Blog (organization), Melbourne (location), Scion Research (organization), Amy Holden (person), Made Visual (organization)"
classification: "reference"
content_hash: "sha256:8518187d129ac953dbf6cc158dc0621a8d44eafd308eaf63610eca4203d4f951"
acp_version: "0.2"
token_counts_approximate: 766
visibility: public
agent_accessible: true
status: "final"
---

# Visual Identity for a Community-Focused Cafe Eastwood

"> ︎ TDB THE DESIGN BLOG Home               Archive               Creatives               Resources             About             Support             Shop   Submit Work BRANDING Visual Identity for a Community-Focused Cafe Eastwood by Ryan Romanes Studio Situated at Scion Research, and nestled at the feet of the majestic Redwood Whakarewarewa Forest, Eastwood is a bustling community-focused cafe. Ryan Romanes Studio created a series of playful illustrations that celebrate its regulars, which became the centerpiece of Eastwood’s new identity. In addition, a vibrant color palette was selected to compliment the unique paneling on the exterior of the building. In stark contrast to the whimsical illustrations and organic colour palette is an angular logotype, set in Totentanz by Bureau Brut. Although an unlikely combination, the sharp geometry of the slanted letter forms reflect the buildings iconic architecture, where a trio of triangular peaks welcomes visitors at the building entrance. The result is an inclusive identity that reflects it’s place and the people that inhabit it. CREDITS Design: Ryan Romanes , Pollyanna Guthrie Illustrations: Joe Carrington Signage: Made Visual Interior Design: Amy Holden Copyright @ Ryan Romanes ABOUT RYAN ROMANES Ryan Romanes Studio is an independent design and art direction studio based in Melbourne, Australia. They work across various creative disciplines to deliver outcomes ranging from; holistic brand identities to campaign art direction, editorial design and websites. Discover more All Articles BRANDING Brand Identity for Superorganism Biodiversity Venture Fund by Goodside ART Now You See Me Art Installation by Wade and Leta RECOMMENDED 8 Summer Reads for Creative Inspiration by The Design Blog The Design Blog We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital and web experiences. Browse Home Archive Creatives Resources Shop About Information Advertising Submit Work Terms & Cookies Privacy Policy Follow us Instagram Pinterest Facebook Twitter Linkedin Newsletter More awesome inspiration, delivered directly to your inbox. Subscribe now ︎︎︎ The Design Blog We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital, and web experiences. Browse Home Archive Creatives Resources Shop About Information Advertising Submit Work Terms & Cookies Privacy Policy Follow us Instagram Pinterest Facebook Twitter Linkedin Newsletter More awesome inspiration, delivered directly to your inbox. Subscribe now ︎︎︎ © The Design Blog 2025  All images copyright to their respective owners. Old Site Curated, Designed & Buillt by  ONNO