---
title: "Take #30: Chris Hemsworth and the Moment Technology Got Real"
url: https://stacklist.com/card/c72d8794-7018-4c2d-8d60-0500b497d008
published: 2026-11-06T17:41:14.418Z
stack: https://stacklist.com/stack/e8a7f8b5-ac09-41f4-9c76-65880b238e68
summary: "Take #30 from The Many explores how great technology should create genuine human reactions rather than impressive specs, featuring a VR experience developed for Chris Hemsworth that produced measurable physical responses. The piece argues that the true measure of technology's success is the real human reaction it generates, not technical specifications."
tags: "virtual-reality, technology, human-experience, marketing, vr-experience, creative-agency"
key_entities: "Chris Hemsworth (person), Jamie Gilroy (person), Dr. Madupe (person), Blake Marquis (person), Christian Jacobsen (person), The Many (organization), VR experience (technology), heart rate monitor (technology), Los Angeles, California (location), human reaction (concept), The Many Takes (event)"
classification: "memo"
content_hash: "sha256:6356ec40bf5f160974be5c9034380b2d67391dc40c067fa21693dc80a0ebeb1c"
acp_version: "0.2"
token_counts_approximate: 464
visibility: public
agent_accessible: true
status: "final"
---

# Take #30: Chris Hemsworth and the Moment Technology Got Real

## Great technology should make you forget it's technology

Specs are interesting. A real human reaction is much more interesting. That is the idea at the heart of Take #30 from The Many Takes. The moments worth remembering are the ones where an experience gets real enough that your body responds before your brain has caught up.

## What is The Many Takes?

The Many Takes is original content produced by The Many, a creative agency specializing in food and beverage marketing. It is a series of short-form leadership clips featuring people from across the company. Take #30 features Jamie Gilroy and a story about a VR experience and Chris Hemsworth.

## The VR experience built for Chris Hemsworth

A VR experience was developed for Chris Hemsworth. The team also found it "cool" to have Hemsworth demo their VR, a small detail that shows how much the project meant to the people who built it.

## A heart rate monitor and a body in shock

During the experience, Dr. Madupe monitored Hemsworth's heart rate and observed his body entering a state of shock. The reaction was physical and immediate, not a reaction to a feature list.

## Why that moment mattered

For the team, that response was the clearest proof of what the technology could do. Numbers on a spec sheet describe what a product is. A heart rate that jumps tells you what it does to a person. The takeaway from Take #30 is that the best measure of technology is the human reaction it produces.

## Your turn

What piece of technology has genuinely surprised you lately? Share it with #TheManyTakes.

## About The Many

The Many is a creative agency founded by Blake Marquis and Christian Jacobsen, headquartered in Los Angeles, California. It specializes in food and beverage marketing and describes itself as The Participation Company™. Learn more at [themany.com](https://themany.com).