---
title: "Homes By Strand AI Visibility Report"
url: https://stacklist.com/card/ba52d8a8-15cc-432d-aea8-665ad9a5f2c3
stack: https://stacklist.com/stack/38e59088-f795-47bb-a4cd-b4bf59672edc
summary: "Homes By Strand AI Visibility Report tracks brand mentions across ChatGPT, Perplexity, and Gemini, finding the company named in 15.0% of AI-generated answers—the highest among tracked competitors. The analysis reveals 66% of answers mention no tracked brands, indicating an early-stage category with significant unbranded visibility."
tags: "ai-visibility, real-estate, brand-tracking, search-engines, market-analysis, competitive-intelligence, ai-search"
key_entities: "Homes By Strand (organization), Stacklist (organization), ChatGPT (technology), Perplexity (technology), Gemini (technology), Redfin (organization), eXp Realty (organization), Keller Williams West Sound (organization), RE/MAX (organization), Coldwell Banker Bain (organization), John L. Scott Real Estate (organization), Windermere Real Estate (organization), Fathom Realty (organization), September 23, 2026 (event)"
classification: "analysis"
content_hash: "sha256:e33bcad29f6b11a77d10fdfb4fb3e4c33137d942b3c3a9eaf6309724c0466a19"
acp_version: "0.2"
token_counts_approximate: 3693
visibility: public
agent_accessible: true
status: "final"
---

# Homes By Strand AI Visibility Report

H O M E S B Y S T R A N D · S T A C K L I S T 
AI S EA R CH 
V I S IBI L I TY R E PORT 
Na m ed i n 15.0 % o f t he a nsw e rs to qu e st i ons t h a t d o not s a y your n a m e , t he 
most o f a ny b r a n d tr a cked he r e on r ec or ded fig ur e s . 
P R E P A R E D F O R H om e s B y S tr a n d 
P R E P A R E D B Y S t a ckli st 
D A T E S e pt e m be r 23, 2026 
E N G I N E S C h a t G PT , P e rp le x i ty , G e m i n i 
S C O P E 18 qu e st i ons a c ross 7 top ic s , 53 a nsw e rs 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
H E A D L I N E 
Na m ed i n 15.0 % o f t he a nsw e rs to qu e st i ons
t h a t d o not s a y your n a m e , t he most o f a ny 
b r a n d tr a cked he r e on r ec or ded fig ur e s . 
66 % o f t he a nsw e rs n a m e non e o f t he b r a n d s tr a cked he r e . T he qu e st i ons a r e bei n g a nsw e r ed , a n d
l a r gel y w i t h out a ny o f you . T h a t i s a n e a r l y - st a ge c a t eg ory , not a cl os ed on e . 
15.0 % 
U N B R A N D E D V I S I B I L I T Y 
24.6 % 
R E C O R D E D , E V E R Y P R O M P T 
35 / 53 
A N S W E R S N A M I N G N O B O D Y 
O N E F I G U R E I S W I T H H E L D 
5 o f t he s e a nsw e rs n a m e H om e s B y S tr a n d i n a f orm no tr a cked a li a s m a t che s , so e v e ry 
fig ur e f or t hi s b r a n d i s a fl oor , a n d a z e ro i s w i t hheld r a t he r t h a n pr i nt ed . T he a li a s li st i s 
bei n g s e tt led ; t hi s s c a n w ill t he n be r ec ount ed f rom t he s e s a m e a nsw e rs r a t he r t h a n 
c o llec t ed a g a i n . 
A I V I S I B I L I T Y 0 2 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
01 H ow t he s e fig ur e s w e r e v e r ified 
53 a nsw e rs ; 1 f a iled ; 0 w i t h no a nsw e r . T he f a il ur e s w e r e on C h a t G PT  1  . A ttr ib ut i on h a s not bee n
r e v ie w ed , so r ec or ded m a t che s a r e not c on fi rm ed pr e s e n ce . 
B y c o h ort 
C O H O R T A N S W E R S R E C O R D E D R E C O R D E D V I S I B I L I T Y 
a ll 53 13 24.6 % 
b r a n ded 6 6 100.0 % 
un b r a n ded 47 7 15.0 % 
un k nown 0 0 N ot e st a bli s hed 
A I V I S I B I L I T Y 0 3 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
02 T he le a de r b o a r d , w i t h t h a t c a v e a t a pp lied 
R ec or ded v i s ibili ty a c ross t hi s s a mp le . O n l y t he clie nt ' s own fig ur e i s r e v ie w ed ; c omp e t i tor fig ur e s 
a r e r ec or ded upp e r b oun d s . 
A ll 9 tr a cked b r a n d s a r e li st ed , i n cl u di n g t he on e n a m ed i n non e o f t he s e 53 a nsw e rs . T h a t i s a 
m e a sur ed a b s e n ce r a t he r t h a n a b r a n d lef t unm e a sur ed : i t w a s s e a r ched f or i n e v e ry a nsw e r he r e . 2 
f urt he r b r a n d s a r e not c ount ed a t a ll : t he s e a nsw e rs n a m e J o h n L . S c ott R e a l E st a t e a n d 
W i n de rm e r e R e a l E st a t e i n a f orm t he tr a cked a li a s e s d o not m a t ch , so t hei r fig ur e s a r e w i t hheld 
r a t he r t h a n pr i nt ed a s a z e ro t hi s r e port c a n i ts elf di sprov e . 
B y b r a n d 
B R A N D V I S I B I L I T Y R E V I E W E D M E N T I O N S 
H om e s B y S tr a n d ( you ) 24.6 % P e n di n g 13 
R edfi n 5.9 % U pp e r b oun d 3 
e X p R e a l ty 3.8 % U pp e r b oun d 2 
K elle r W illi a ms W e st S oun d 2.0 % U pp e r b oun d 1 
R E / M A X 2.0 % U pp e r b oun d 1 
C o ld w ell B a n ke r B a i n 1.9 % U pp e r b oun d 1 
J o h n L . S c ott R e a l E st a t e W i t hheld U pp e r b oun d 0 
W i n de rm e r e R e a l E st a t e W i t hheld U pp e r b oun d 0 
F a t h om R e a l ty 0.0 % U pp e r b oun d 0 
A I V I S I B I L I T Y 0 4 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
03 W h o el s e t he a nsw e rs n a m ed 
T he s e a nsw e rs n a m ed 12 b us i n e ss e s t h a t not hi n g a b ov e c ounts , t he 10 n a m ed most o f t e n li st ed
bel ow . S out h K i ts a p P rop e rt ie s w a s n a m ed i n 9 o f t he s e a nsw e rs . S h a r e o f vo ice di v ide s b y t he 
m e nt i ons o f t he tr a cked b r a n d s , so a b us i n e ss outs ide t h a t s e t i s outs ide t h a t de nom i n a tor a n d 
a b s e nt f rom t he le a de r b o a r d a b ov e . 
T he check r e a d 40 o f t he s e a nsw e rs a n d g ot a r e su l t b a ck f or 40 o f t he m . M or e a nsw e rs m a t ched 
t h a n i t r e a d , so t hi s i s a fl oor r a t he r t h a n t he w h o le o f w h a t t he y n a m ed . 72 f urt he r n a m e s w e r e
c a rr ied b y too fe w a nsw e rs to propos e he r e . 
Na m ed , not tr a cked 
B U S I N E S S A N S W E R S E N G I N E S W H A T T H E A N S W E R S A I D 
S out h K i ts a p P rop e rt ie s 9 C h a t G PT , G e m i n i … d a n d f o c us a r e a s i n cl u di n g V A l o a ns , V A 
a ssumpt i ons , a n d m ili t a ry r el o c a t i on . S out h K i ts a p 
P rop e rt ie s ★ 4.6 · R e a l e st a t e a ge nt · C l os ed 
D i r ec t i ons W eb s i t e C a … 
F e tt e rp l a ce & C o . R e a l 
E st a t e a t W i n de rm e r e 
4 C h a t G PT … ch a r d b ro ke r a ge highligh ts V A l o a n n a v ig a t i on a n d 
m ili t a ry r el o c a t i on support . F e tt e rp l a ce & C o . R e a l 
E st a t e a t W i n de rm e r e ★ 5.0 · R e a l e st a t e a ge nt · 
C l os ed … 
K elle r W illi a ms G r e a t e r 
360 
4 C h a t G PT , G e m i n i … p ecific opt i ons I f oun d a r e : R iche s i n H om e s , led b y 
Ma r il yn & Ja son R iche s i n l K elle r W illi a ms G r e a t e r 
360 — p a rt ic u l a r l y m ili t a ry - f o c us ed ; Ja son i s a 
r e t i r ed … 
Na vy C i ty R e a l ty 3 C h a t G PT , G e m i n i … on g B r e m e rton / K i ts a p f o c us a n d sp ecific P C S , V A , 
a n d r e mot e - b uy i n g e xp e r ie n ce . Na vy C i ty R e a l ty — 
S il v e r d a le - b a s ed a n d e xp lici t l y f o c us ed on m ili t a ry
r el o c a t i o … 
A I V I S I B I L I T Y 0 5 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
Na m ed , not tr a cked ( c ont i nu ed ) 
B U S I N E S S A N S W E R S E N G I N E S W H A T T H E A N S W E R S A I D 
Pa r a mount R e a l E st a t e 
G roup 
3 C h a t G PT B a s ed on t he i n f orm a t i on I f oun d , H om e s B y S tr a n d 
 L ede a n a S tr a n d / Pa r a mount R e a l E st a t e G roup ) 
a pp e a rs to be a w ell - r eg a r ded b ro ke r a ge opt i on f or … 
C oop e rs H om e B uy e rs 2 C h a t G PT , G e m i n i … o ffe rs b ot h a di r ec t c a s h - s a le rout e a n d tr a di t i on a l
li st i n g a ss i st a n ce , w hile C oop e rs H om e B uy e rs i s 
a not he r l o c a l di r ec t - b uy i n g opt i on . U s e a h y b r id 
str a t eg … 
G e n e r a t i ons H om e L o a ns 2 G e m i n i … i n g v e t e r a ns t he ms el v e s , a n d a r e pro ficie nt i n V A 
l o a ns . T he y a l so p a rtn e r w i t h G e n e r a t i ons H om e 
L o a ns , fe a tur i n g a d v i sors C he r ie K e st i a n d T i m 
S to ck ton , w h o a r … 
K i ts a p H om e P ro 2 C h a t G PT , G e m i n i … e ss t h a n you m igh t o b t a i n t h rou gh a c omp e t i t i v e 
op e n - m a r ke t s a le . F or e x a mp le , K i ts a p H om e P ro
o ffe rs b ot h a di r ec t c a s h - s a le rout e a n d tr a di t i on a l
li st i n g a ss … 
M ov e m e nt M ort g a ge 2 C h a t G PT , G e m i n i … nt a ss i st a n ce P ort O r ch a r d - a r e a mort g a ge 
pro fe ss i on a l s i n cl u de : R ile y C h a s e - M ov e m e nt 
M ort g a ge NMLS #405718 D onn a M ille r , M ov e m e nt 
M ort g a ge NMLS 93854 Y ou c … 
R iche s i n H om e s 2 C h a t G PT , G e m i n i … n p ick so lel y on r e v ie ws . T he stron ge st m ili t a ry - 
sp ecific opt i ons I f oun d a r e : R iche s i n H om e s , led b y 
Ma r il yn & Ja son R iche s i n l K elle r W illi a ms G r e a t e r 
360 —… 
E V I D E N C E , N O T A C H A N G E 
N on e o f t he s e n a m e s i s tr a cked , a n d non e o f t he m i s c ount ed a nyw he r e i n t hi s r e port . 
W hich b r a n d s to p a y to tr a ck i s your deci s i on ; t hi s i s t he e v ide n ce to m a ke i t on . 
A I V I S I B I L I T Y 0 6 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
04 W he r e t he qu e st i ons g o 
4 o f 18 tr a cked qu e st i ons a r e a nsw e r ed w i t h out n a m i n g you , w hile n a m i n g a c omp e t i tor . 
A nsw e r ed w i t h out you 
Q U E S T I O N N A M E D I N S T E A D 
h ow d o i c omp a r e r e a l tors i n B r e m e rton a n d P ort O r ch a r d bef or e i p ick 
on e ? 
R E / M A X 
i s i t be tt e r to b uy i n P ort O r ch a r d , S il v e r d a le or B elf a i r r igh t now f or t he 
mon e y ? 
R edfi n 
w e a r e P C S i n g to Na v a l B a s e K i ts a p - w hich r e a l tor n e a r B a n g or a n d 
B r e m e rton wor k s be st w i t h m ili t a ry b uy e rs ? 
K elle r W illi a ms W e st S oun d 
w h a t i s my h ous e i n S out h K i ts a p wort h r igh t now a n d h ow f a st w ill i t s ell ? R edfi n 
A I V I S I B I L I T Y 0 7 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
05 W he r e t he s e a nsw e rs c om e f rom 
T he sour ce s ci t ed most a c ross t hi s s a mp le , s h ow i n g 8 o f 272. A ci t a t i on i s a n o b s e rv a t i on , not proo f 
o f a ttr ib ut i on . 
M ost - ci t ed sour ce s 
S O U R C E C I T E D I N 
Ma r ke t S n a ps h ot A u g ust 2026  N ort h w e st M u l t i p le L i st i n g S e rv ice 2 a nsw e rs 
B e st R e a l E st a t e A ge nts & R e a l tors i n K i ts a p C ounty , W A  A ge nt P ronto 1 a nsw e r 
US mort g a ge r a t e s b rus h 7 % , w eighi n g on b uy e rs , s elle rs a n d f urt he r str a i n i n g a 
ble a k h ous i n g m a r ke t 
1 a nsw e r 
W AC 284  29  300  1 a nsw e r 
C h a pt e r 18.86 R C W  1 a nsw e r 
R C W 18.86.050  1 a nsw e r 
W AC 208  680  540  1 a nsw e r 
P ort O r ch a r d H ous i n g Ma r ke t R e port - S e pt e m be r 2026 | B e yon d R e a l E st a t e 1 a nsw e r 
A I V I S I B I L I T Y 0 8 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
A P P E N D I X 
T he qu e st i ons tr a cked 
E v e ry on e o f t he 18 qu e st i ons t hi s r e a d out i s b u il t f rom , a c ross 7 top ic s . N ot hi n g w a s m e a sur ed 
outs ide t hi s li st . 
A nsw e rs i s h ow m a ny o f t he s e AI a nsw e rs t he qu e st i on pro d u ced , a n d Na m ed you h ow m a ny o f 
t h os e n a m ed you . A z e ro t he r e i s a m e a sur ed a b s e n ce . A qu e st i on s h ow i n g no a nsw e rs a t a ll i s on e 
no e n gi n e a nsw e r ed i n t hi s w i n d ow , so not hi n g a b out i t w a s m e a sur ed , a n d i t i s m a r ked w i t h a d a s h 
r a t he r t h a n a z e ro . 
E v e ry qu e st i on a s ked 
Q U E S T I O N T O P I C A N S W E R S N A M E D Y O U 
w h o s h ou ld i hi r e to s ell my h ous e i n P ort O r ch a r d , 
W A ? 
C h oos i n g a n a ge nt 2 1 
be st r e a l e st a t e a ge nts n e a r m e i n K i ts a p C ounty f or 
fi rst t i m e s elle rs 
C h oos i n g a n a ge nt 3 1 
h ow d o i c omp a r e r e a l tors i n B r e m e rton a n d P ort 
O r ch a r d bef or e i p ick on e ? 
C h oos i n g a n a ge nt 3 0 
w h a t qu e st i ons s h ou ld i a s k a r e a l e st a t e a ge nt i n G ig 
H a r b or bef or e s ig n i n g a li st i n g a g r ee m e nt ? 
C h oos i n g a n a ge nt 3 0 
w h a t i s my h ous e i n S out h K i ts a p wort h r igh t now a n d
h ow f a st w ill i t s ell ? 
S elli n g a h om e 3 0 
i n eed to s ell my P ort O r ch a r d h om e qu ickl y bec a us e 
o f a j o b mov e - w h a t a r e my opt i ons ? 
S elli n g a h om e 3 0 
w h a t r e p a i rs or st a gi n g a r e a c tu a ll y wort h d o i n g
bef or e li st i n g a h ous e i n B r e m e rton ? 
S elli n g a h om e 3 0 
A I V I S I B I L I T Y 0 9 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
E v e ry qu e st i on a s ked ( c ont i nu ed ) 
Q U E S T I O N T O P I C A N S W E R S N A M E D Y O U 
i w a nt to b uy my fi rst h om e i n P ort O r ch a r d - w h o c a n
w a lk m e t h rou gh t he w h o le pro ce ss ? 
B uy i n g a h om e 3 2 
i s i t be tt e r to b uy i n P ort O r ch a r d , S il v e r d a le or B elf a i r
r igh t now f or t he mon e y ? 
B uy i n g a h om e 3 0 
d o i n eed a b uy e r ' s a ge nt to l oo k a t n e w c onstru c t i on 
h om e s i n K i ts a p C ounty ? 
B uy i n g a h om e 3 0 
w e a r e P C S i n g to Na v a l B a s e K i ts a p - w hich r e a l tor
n e a r B a n g or a n d B r e m e rton wor k s be st w i t h m ili t a ry 
b uy e rs ? 
M ili t a ry a n d r el o c a t i on 3 0 
h ow d o e s a V A l o a n h om e pur ch a s e wor k i n P ort 
O r ch a r d a n d w hich a ge nts h a n dle V A o ffe rs w ell ? 
M ili t a ry a n d r el o c a t i on 3 1 
mov i n g to K i ts a p C ounty f rom out o f st a t e - h ow d o i
b uy a h om e r e mot el y bef or e i a rr i v e ? 
M ili t a ry a n d r el o c a t i on 3 1 
w h a t d o e s i t c ost to s ell a h ous e i n Wa s hi n g ton st a t e , 
a n d w h a t c omm i ss i on d o K i ts a p C ounty a ge nts 
ch a r ge now ? 
C osts , c omm i ss i ons a n d 
pro ce ss 
3 1 
h ow l on g d o e s cl os i n g t a ke on a h om e i n P ort 
O r ch a r d a n d w h a t h a pp e ns a t e a ch st e p ? 
C osts , c omm i ss i ons a n d 
pro ce ss 
3 0 
w hich n eighb or h oo d s i n P ort O r ch a r d a n d G ig H a r b or 
a r e be st f or f a m ilie s w i t h a c ommut e to Ta c om a ? 
L o c a l m a r ke t a n d 
n eighb or h oo d s 
3 0 
i s H om e s B y S tr a n d a g oo d r e a l e st a t e b ro ke r a ge to
s ell my h ous e w i t h i n P ort O r ch a r d ? 
H om e s B y S tr a n d 
r e put a t i on 
3 3 
w h a t d o r e v ie ws s a y a b out H om e s B y S tr a n d a n d a r e 
t hei r a ge nts wort h t he c omm i ss i on ? 
H om e s B y S tr a n d 
r e put a t i on 
3 3 
A I V I S I B I L I T Y 1 0 

H O M E S B Y S T R A N D · A I V I S I B I L I T Y S T A C K L I S T 
A P P E N D I X 
T he e n gi n e s qu e r ied 
E v e ry qu e st i on a b ov e w a s put to e a ch o f t he s e 3 e n gi n e s , on ce a d a y . 
A nsw e rs a r e t he on e s e v e ry fig ur e he r e i s c omput ed ov e r . N o a nsw e r i s a n e n gi n e t h a t w a s r e a ched 
a n d decli n ed to a nsw e r t he qu e st i on , w hich G oo gle d o e s rout i n el y a n d w hich i s e x cl u ded f rom e v e ry 
fig ur e r a t he r t h a n c ount ed a s a n a nsw e r n a m i n g no b o d y . F a iled i s c o llec t i on t h a t did not c omp le t e , 
a n d i s e x cl u ded too . 
B y e n gi n e 
E N G I N E A N S W E R S N O A N S W E R FA I L E D 
C h a t G PT 17 0 1 
P e rp le x i ty 18 0 0 
G e m i n i 18 0 0 
A I V I S I B I L I T Y 1 1