{"version":"1.0","type":"card","id":"b6ba9332-3671-49f8-ad7b-9b4b6e0fca38","url":"https://stacklist.com/card/b6ba9332-3671-49f8-ad7b-9b4b6e0fca38","title":"Panda Express Media: Fortnite and Super League","source_url":"https://themany.com/projects/panda-express-media","note":"The Many's in-game media for Panda Express in Fortnite and Super League lifted awareness and consideration among 18 to 34 year olds.","image":{"url":"https://ucarecdn.com/de27fcc3-32de-43f5-bba8-0258a13e9d9c/","alt":"Panda Express Media: Fortnite and Super League","width":3840,"height":2160},"stack":{"id":"e0e254e2-5f64-4611-94d9-5c0f2ac576d3","title":"The Many Media: Panda AOR, OMMA, MediaPost Wins","url":"https://stacklist.com/c/business/stack/e0e254e2-5f64-4611-94d9-5c0f2ac576d3"},"created_at":"2026-10-26T22:13:52.222Z","updated_at":null,"aco":{"summary":"Panda Express embedded its brand into gaming experiences through custom integrations with Fortnite and Super League to drive consideration among 18-34 year old consumers. The participatory approach generated significant lifts in both awareness and consideration by integrating the brand directly into gameplay rather than using traditional ad placements.","tags":["gaming-marketing","brand-integration","fortnite","youth-audience","in-game-advertising","esports"],"key_entities":[{"name":"Panda Express","type":"organization","confidence":0.99},{"name":"Fortnite","type":"technology","confidence":0.99},{"name":"Super League","type":"technology","confidence":0.95},{"name":"The Many","type":"organization","confidence":0.9},{"name":"in-game integration","type":"concept","confidence":0.98},{"name":"quick service dining","type":"concept","confidence":0.92}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/mcp-server@2.0.0","confidence":0.85,"timestamp":"2026-09-22T22:28:56.706Z"},"token_counts":{"approximate":478,"cl100k":318},"content_hash":"sha256:f2f7cca9e925fc6821c8d2c6f715f56eed49d6c03b59df21c79c274b92205bbf","acp_version":"0.2","body_available":true,"body_tokens":478,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/b6ba9332-3671-49f8-ad7b-9b4b6e0fca38.json","html":"https://stacklist.com/card/b6ba9332-3671-49f8-ad7b-9b4b6e0fca38","md":"/api/public/card/b6ba9332-3671-49f8-ad7b-9b4b6e0fca38.md","stack_json":"/api/public/stack/e0e254e2-5f64-4611-94d9-5c0f2ac576d3.json"}}