{"version":"1.0","type":"card","id":"b5044ae8-2371-4849-9c10-989de4845694","url":"https://stacklist.com/card/b5044ae8-2371-4849-9c10-989de4845694","title":"Budget Blinds: Statement & Style","source_url":"https://themany.com/projects/statement-style","note":"Challenging homogenous home decor lifted Budget Blinds brand awareness 14% and positive brand impression 29%.","image":{"url":"https://ucarecdn.com/fe1c41e2-1d97-4fd0-9f38-f77882ab5b05/","alt":"Budget Blinds: Statement & Style","width":214,"height":120},"stack":{"id":"a4f2d898-bd33-4464-9f10-262e617a9a15","title":"Selected Case Studies from The Many Agency","url":"https://stacklist.com/c/business/stack/a4f2d898-bd33-4464-9f10-262e617a9a15"},"created_at":"2026-09-23T21:31:05.284Z","updated_at":null,"aco":{"summary":"Budget Blinds shifted to a digital-first marketing strategy targeting the \"Statement & Style\" audience through video streaming and podcasts to overcome low national awareness despite being North America's top custom window treatment provider. The campaign achieved significant results including 86% increase in brand consideration, 14% rise in brand awareness, and 29% uplift in positive brand impression.","tags":["brand-awareness","digital-marketing","home-decor","campaign-strategy","brand-positioning","social-content"],"key_entities":[{"name":"Budget Blinds","type":"organization","confidence":0.99},{"name":"Statement & Style audience","type":"concept","confidence":0.85},{"name":"North America","type":"location","confidence":0.95},{"name":"digital-first media strategy","type":"concept","confidence":0.9}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/mcp-server@2.0.0","confidence":0.85,"timestamp":"2026-09-23T20:48:34.270Z"},"token_counts":{"approximate":555,"cl100k":431},"content_hash":"sha256:544a415389baaaaf07db2e0ea3a68cc5f6fc83d7250d6938cfcf8d80662f5acc","acp_version":"0.2","body_available":true,"body_tokens":555,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/b5044ae8-2371-4849-9c10-989de4845694.json","html":"https://stacklist.com/card/b5044ae8-2371-4849-9c10-989de4845694","md":"/api/public/card/b5044ae8-2371-4849-9c10-989de4845694.md","stack_json":"/api/public/stack/a4f2d898-bd33-4464-9f10-262e617a9a15.json"}}