---
title: "Notifications North Star - Eric Koslow, Lattice"
url: https://stacklist.com/card/ab15f5bd-0693-4f8d-a24c-cd3c7d68da28
source_url: "https://www.codestory.co/episodes/notifications-north-star-eric-koslow-lattice/"
stack: https://stacklist.com/c/podcast/stack/24f9a730-1cd0-4cfb-8442-67f6e9e12328
summary: "Code Story podcast features Eric Koslow, co-founder of Lattice, discussing notification strategies and communication infrastructure in the HR SaaS space. The episode covers user notification preferences, the role of Courier as a messaging vendor, and Koslow's new venture VStream."
tags: "notifications, startup, hr-saas, podcast, communication-strategy, people-management, notification-infrastructure"
key_entities: "Eric Koslow (person), Lattice (organization), Courier (organization), VStream (organization), TeeSpring (organization), Code Story Podcast (event), notification infrastructure (concept)"
classification: "transcript"
content_hash: "sha256:cb243ef2567e8274f518c71c7d9d87531412c1e6b0ad2c660770b7ed5c7b7bb8"
acp_version: "0.2"
token_counts_approximate: 323
visibility: public
agent_accessible: true
status: "final"
---

# Notifications North Star - Eric Koslow, Lattice

Code Story: Insights from Startup Tech Leaders — Notifications North Star - Eric Koslow, Lattice Listen to Episode Notifications North Star - Eric Koslow, Lattice Code Story: Insights from Startup Tech Leaders 0:00 12:24 1× Notification North Star, sponsored by Courier ! Guest: Eric Koslow is the Co-founder of Lattice, the people success platform. Prior to Lattice, he spent time engineering at TeeSpring, and now he is building a new venture called VStream. Questions: What impact does user communication have in the HR SaaS space? What infrastructure issues arose that caused you to look for a notification infrastructure vendor at Lattice? Tell me about your new venture Vstream, and how important will your communication strategy be? Have you experienced particular preferences from your user base, as far as how and when they are notified? How does Courier fit into your overall messaging strategy? Links https://lattice.com/ https://www.courier.com/ Our Sponsors: * Check out Cash App and use my code CASHAPP10 for a great deal: https://cash.app * Check out Plaud AI and use my code CODESTORY for a great deal: https://plaud.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy Latest Season of the Podcast is Sponsored By