---
title: "How SensoryEdge Boosted ROAS with Otis AI"
url: https://stacklist.com/card/934dd618-dcfa-4628-a5ab-09d242237ca2
source_url: "https://www.linkedin.com/posts/miguelmeep_when-sensoryedge-realized-their-in-house-activity-7362126406295687168-fyWR?utm_source=share&utm_medium=member_desktop&rcm=ACoAACGCpfwBeS4Pe7lemu-K0NRYYQylRfIUvI0"
stack: https://stacklist.com/c/business/stack/3c7b415a-f288-4766-bab4-d208c71d8710
summary: "SensoryEdge partnered with Otis AI to overhaul their underperforming in-house ad management, achieving a 15x ROAS and reducing customer acquisition costs from a $75 target down to $19 on Meta and Google. The case study highlights how AI-powered automation, real-time optimizations, and targeting refinements drove an 80%+ drop in acquisition costs, enabling profitable scaling."
tags: "digital-marketing, ai-advertising, customer-acquisition, roas, ad-optimization, b2b-marketing, case-study"
key_entities: "SensoryEdge (organization), Otis AI (organization), Miguel Guerrero (person), Meta (technology), Google (technology), ROAS (concept), Customer Acquisition Cost (concept), Shane Feldberg (person), Sharia H. (person), Kirubakar G S (person)"
classification: "analysis"
content_hash: "sha256:24d8ccfbe1bd3945bcf73bb03944030bedf8e5049e22aa071bd92dec410800ea"
acp_version: "0.2"
token_counts_approximate: 395
visibility: public
agent_accessible: true
status: "final"
---

# How SensoryEdge Boosted ROAS with Otis AI

Miguel Guerrero 1y Report this post When SensoryEdge realized their in-house ad management was time-consuming and underperforming, they knew it was time for a smarter, more efficient solution that could improve results. They turned to Otis AI with a clear goal: simplify their digital marketing, gain more qualified customers, and improve performance, without exceeding their $75 CAC target. Here’s how our AI-powered platform and automation tools helped: - Real-time optimizations to reduce wasted spend and maximize performance - Automated ad management to save hours of manual work - Targeting and creative refinements to drive more qualified traffic and conversions The results speak for themselves: ✅ 15x ROAS ✅ $19 CAC for Meta and Google (beating $75 target) ✅ 80%+ drop in acquisition costs SensoryEdge is now scaling profitably with smarter, more cost-effective campaigns, allowing them to focus more time on running their business. If you're a B2B company looking to grow efficiently, let's talk. Reach out to me or book a call at meetotis.com ! 48 4 Comments Like Comment Share Copy LinkedIn Facebook X Shane Feldberg 1y Report this comment Congrats Miguel! 🎉 Like Reply 1 Reaction 2 Reactions Sharia H. 1y Report this comment 🎉🎉🎉🎉 Like Reply 2 Reactions 3 Reactions Kirubakar G S 11mo Report this comment Those are impressive results! Seeing the efficiency gains and cost reductions you've brought to SensoryEdge really highlights the potential of AI in marketing. Like Reply 1 Reaction See more comments To view or add a comment, sign in