{"version":"1.0","type":"card","id":"85072ec1-838f-4d3b-b04f-e0b3c3035826","url":"https://stacklist.com/card/85072ec1-838f-4d3b-b04f-e0b3c3035826","title":"eBay: AG Style FF Campaigns","source_url":"https://themany.com/projects/ag-style-ff-campaigns","note":"Positioning eBay as a trustworthy luxury and fashion destination for Gen-Z and Millennial shoppers.","image":{"url":"https://ucarecdn.com/14caa798-f8b5-48ca-82d7-6afaa4d81d7d/","alt":"eBay: AG Style FF Campaigns","width":1920,"height":1080},"stack":{"id":"a4f2d898-bd33-4464-9f10-262e617a9a15","title":"Selected Case Studies from The Many Agency","url":"https://stacklist.com/c/business/stack/a4f2d898-bd33-4464-9f10-262e617a9a15"},"created_at":"2026-09-23T21:30:54.554Z","updated_at":null,"aco":{"summary":"eBay's campaign aimed to attract Gen-Z and Millennial luxury shoppers by promoting its Authenticity Guarantee across style categories through emotional storytelling on TikTok, Meta, and YouTube Shorts. The strategy shifted focus from highlighting fake products to showcasing authentic luxury inventory and the confidence of verified purchases.","tags":["luxury-shopping","gen-z-marketing","authenticity-guarantee","social-media-strategy","ebay","creator-content","fashion-ecommerce"],"key_entities":[{"name":"eBay","type":"organization","confidence":0.99},{"name":"Authenticity Guarantee","type":"concept","confidence":0.98},{"name":"Gen-Z","type":"concept","confidence":0.97},{"name":"Millennials","type":"concept","confidence":0.96},{"name":"TikTok","type":"technology","confidence":0.95},{"name":"Meta","type":"technology","confidence":0.94},{"name":"YouTube Shorts","type":"technology","confidence":0.94},{"name":"Everyone Deserves Real","type":"concept","confidence":0.85}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/mcp-server@2.0.0","confidence":0.85,"timestamp":"2026-09-23T20:29:28.505Z"},"token_counts":{"approximate":363,"cl100k":271},"content_hash":"sha256:2d39144415adc7881e2183a377b8903fbcce45ab79bab859f5f842a23587c2f7","acp_version":"0.2","body_available":true,"body_tokens":363,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/85072ec1-838f-4d3b-b04f-e0b3c3035826.json","html":"https://stacklist.com/card/85072ec1-838f-4d3b-b04f-e0b3c3035826","md":"/api/public/card/85072ec1-838f-4d3b-b04f-e0b3c3035826.md","stack_json":"/api/public/stack/a4f2d898-bd33-4464-9f10-262e617a9a15.json"}}