{"version":"1.0","type":"card","id":"824f5fac-23ec-4e4e-b9b5-1b3bf98a4faa","url":"https://stacklist.com/card/824f5fac-23ec-4e4e-b9b5-1b3bf98a4faa","title":"Continuing the Conversation with Alli Adamonis","source_url":null,"note":"Alli Adamonis of The Many explains why clients are moving past the single TV spot toward earned, participatory work that keeps people talking.","image":null,"stack":{"id":"11e6160b-ccd1-4cd3-b85d-9220d7db1116","title":"Take #23: Continuing the Conversation","url":"https://stacklist.com/stack/11e6160b-ccd1-4cd3-b85d-9220d7db1116"},"created_at":"2026-11-13T14:44:30.211Z","updated_at":null,"published_at":"2026-11-10T00:00:00.000Z","aco":{"summary":"Alli Adamonis, Group Brand Director at The Many, discusses how modern agencies must shift from single-spot advertising to building participatory, culturally relevant work that sustains ongoing conversations. She argues that production should generate multiple assets and touchpoints rather than culminating in one deliverable, requiring brands to design for participation and measure engagement beyond reach.","tags":["brand-marketing","agency-leadership","participatory-culture","food-beverage","conversation-design","creative-strategy","client-relations"],"key_entities":[{"name":"Alli Adamonis","type":"person","confidence":0.99},{"name":"The Many","type":"organization","confidence":0.99},{"name":"Los Angeles","type":"location","confidence":0.95},{"name":"participatory culture","type":"concept","confidence":0.92},{"name":"earned media","type":"concept","confidence":0.88},{"name":"cultural relevance","type":"concept","confidence":0.9}],"classification":"transcript","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/be@0.1.0","confidence":0.85,"timestamp":"2026-11-13T14:44:34.568Z"},"token_counts":{"approximate":1120,"cl100k":911},"content_hash":"sha256:60a5384cecc952684e8652a836f4304ccc311c17a8231c194ff70e35a824ebf1","acp_version":"0.2","body_available":true,"body_tokens":1120,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/824f5fac-23ec-4e4e-b9b5-1b3bf98a4faa.json","html":"https://stacklist.com/card/824f5fac-23ec-4e4e-b9b5-1b3bf98a4faa","md":"/api/public/card/824f5fac-23ec-4e4e-b9b5-1b3bf98a4faa.md","stack_json":"/api/public/stack/11e6160b-ccd1-4cd3-b85d-9220d7db1116.json"}}