---
title: "Mud-Inspired Brand Identity for Lodoso by Wikka Studio"
url: https://stacklist.com/card/7ebb15ac-436c-4938-9380-3c41cfc89550
source_url: "https://thedsgnblog.com/Mud-Inspired-Brand-Identity-for-Lodoso-by-Wikka-Studio"
stack: https://stacklist.com/c/business/stack/26c3664b-4232-4e58-abdc-c8e118e9068c
summary: "Lodoso, a pottery workshop and store, received a mud-inspired brand identity designed by Wikka Studio, featuring a logo and pictogram that emulate clay, complemented by a fresh chromatic palette and printed collateral. Wikka Studio, a creative studio based in Barcelona and Cancun, crafted the fun, casual, and happy visual identity to reflect Lodoso's relaxed atmosphere where people create pottery together."
tags: "branding, brand-identity, pottery, graphic-design, logo-design, mud-inspired, creative-studio"
key_entities: "Lodoso (organization), Wikka Studio (organization), Andrea (person), Jimena (person), Leo Alfaro (person), Barcelona (location), Cancun (location), The Design Blog (organization), brand identity (concept), pottery (concept)"
classification: "reference"
content_hash: "sha256:3873800cca1c3e1ab39f3bbc7f9bf5ee344e1b978bc92cfdbc660c27a3ea1ea1"
acp_version: "0.2"
token_counts_approximate: 686
visibility: public
agent_accessible: true
status: "final"
---

# Mud-Inspired Brand Identity for Lodoso by Wikka Studio

"> ︎ TDB THE DESIGN BLOG Home               Archive               Creatives               Resources             About             Support             Shop   Submit Work BRANDING Mud-Inspired Brand Identity for Lodoso by Wikka Studio Lodoso (as in muddy) is a space where experiences are shared through the creation of pottery. Split between the workshop that teaches pottery-making and a store that sells final products such as vases. Lodoso has a relaxed and casual mood where students go to escape and hang out with each other. It's a fun place where everyone gets their hands dirty while creating beautiful pottery pieces.  Studio Wikka sought to create a fun, casual, and happy brand identity in which the logo and the pictogram emulate the idea of being made with mud or clay. They also developed a fresh and fun chromatic palette that complements the logo and the printed collateral. CREDITS Design: Wikka Photography: Leo Alfaro Pottery: Lodoso Copyright @ Wikka ABOUT WIKKA Creative studio directed by Andrea & Jimena. They are located in Barcelona and Cancun, but since 2016 the studio works with clients all over the world. Wikka likes great ideas, challenges, cool projects and good vibes. Discover more All Articles BRANDING Brand Identity for Superorganism Biodiversity Venture Fund by Goodside ART Now You See Me Art Installation by Wade and Leta RECOMMENDED 8 Summer Reads for Creative Inspiration by The Design Blog The Design Blog We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital and web experiences. Browse Home Archive Creatives Resources Shop About Information Advertising Submit Work Terms & Cookies Privacy Policy Follow us Instagram Pinterest Facebook Twitter Linkedin Newsletter More awesome inspiration, delivered directly to your inbox. Subscribe now ︎︎︎ The Design Blog We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital, and web experiences. Browse Home Archive Creatives Resources Shop About Information Advertising Submit Work Terms & Cookies Privacy Policy Follow us Instagram Pinterest Facebook Twitter Linkedin Newsletter More awesome inspiration, delivered directly to your inbox. Subscribe now ︎︎︎ © The Design Blog 2025  All images copyright to their respective owners. Old Site Curated, Designed & Buillt by  ONNO