--- title: "Sharon Kambo - Power Digital Marketing | LinkedIn" url: https://stacklist.com/card/63a5d3d6-2c12-4962-8db8-a645b6c0d626 source_url: "https://www.linkedin.com/in/sharonkambo" stack: https://stacklist.com/stack/31e3987e-0b09-4759-8d17-0c7715440d8f summary: "Sharon Kambo is a finance and digital marketing professional based in New York City with 2K followers and 500+ connections at RelPro, Inc. She has published articles on market stabilization and COVID-19 impacts on financial markets." tags: "linkedin-profile, finance, digital-marketing, covid-19, market-analysis, professional-network" key_entities: "Sharon Kambo (person), RelPro, Inc. (organization), Power Digital Marketing (organization), University of San Francisco (organization), New York City Metropolitan Area (location), COVID-19 (concept), Omega (technology), Iris (technology), NYC Tech Week (event)" classification: "reference" content_hash: "sha256:2f1f51c8c8610adc6e77b667087cc48dbf50d9f4fa774d2879f5ed209ff0d981" acp_version: "0.2" token_counts_approximate: 3397 visibility: public agent_accessible: true status: "final" --- # Sharon Kambo - Power Digital Marketing | LinkedIn Sign in to view Sharon’s full profile Sharon can introduce you to 10+ people at RelPro, Inc. Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Sharon Kambo Sign in to view Sharon’s full profile Sharon can introduce you to 10+ people at RelPro, Inc. Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . New York City Metropolitan Area Contact Info Sign in to view Sharon’s full profile Sharon can introduce you to 10+ people at RelPro, Inc. Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . 2K followers 500+ connections See your mutual connections View mutual connections with Sharon Sharon can introduce you to 10+ people at RelPro, Inc. Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Join to view profile Message Sign in to view Sharon’s full profile Sharon can introduce you to 10+ people at RelPro, Inc. Email or phone Password Show Forgot password? Sign in Sign in with Email or New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . Power Digital Marketing University of San Francisco Report this profile About My career has been built at the intersection of investing, finance, and strategic… see more Welcome back Email or phone Password Show Forgot password? Sign in or By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement , Privacy Policy , and Cookie Policy . New to LinkedIn? Join now Articles by Sharon The Fed's Plan to Stabilize the Markets Mar 17, 2020 The Fed's Plan to Stabilize the Markets In my previous article prefacing the effects of COVID-19 and what investors should be anticipating regarding monetary… 24 2 Comments The Effect of COVID-19 on the Markets Mar 12, 2020 The Effect of COVID-19 on the Markets Today, the markets continued to take a hit as DOW plunged nearly 10% in its worst day of trading since 1987. This… 44 5 Comments Activity 2K followers Posts Comments Reactions No more previous content Sharon Kambo reposted this Report this post Sharon Kambo reposted this Power Digital Marketing Power Digital Marketing 1mo Sharon Kambo reposted this Today, we're proud to introduce Power Digital as an AI-Native Growth Firm. Brands are under more pressure than ever to make faster decisions, prove business impact, and drive measurable growth. We believe the future belongs to organizations that combine the best talent with the best technology. That's why we've spent years building an operating model that combines dedicated industry experts with enterprise intelligence to help clients make better business decisions and achieve better business outcomes. Today, that vision comes to life with Omega, our AI operating system, and Iris, the intelligence layer powering every recommendation, workflow, and decision. Together, they give our strategists better intelligence, better context, and better tools to help move businesses forward. Watch our launch video, explore Omega, and read more about this next chapter for Power Digital. Explore Omega https://lnkd.in/gUhArsUy Read the Press Release https://lnkd.in/gGPY4rCZ public_profile__posts 243 50 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 3mo Report this post Sharon Kambo shared this Last week during NYC Tech Week, we had a Smarterships co-working day at Tower49, and I got to spend time with Ben Gusberg , Caroline Tagliaferri, MSc and meet a number of other folks across the ecosystem. I also stopped by Criteo 's Partner Session and learned more about how they're collaborating with OpenAI to integrate Criteo's digital advertising platform into OpenAI's ad pilot for ChatGPT's Free and Go tiers. Denise Fernandez - so excited to partner more together. We're seeing a ton of development at the intersection of AI, advertising, and user experience. I'm particularly interested to see how brands will measure incrementality on these new platforms and how OpenAI balances advertising with maintaining high-quality, organic recommendations for users. On a lighter note, I also got the chance to create a custom fragrance at the Olfactory NYC pop-up (went with a light citrus scent for summer 🍋🫧🍋‍🟩🌊). #smarterships #nyc #powerdigital #partnerships #gtm public_profile__posts 25 4 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 3mo Report this post Sharon Kambo shared this NYC, I'm back! 🗽 I spent the last two weeks in market: meeting with our tech partners, getting some much-needed face time with the team ( Alexa Withrow , Michael Opera ), and building out a revamped GTM framework for Power Digital Marketing in New York. A few highlights: Attentive hosted an intimate Partner Summit at Soho House & Co in Dumbo - great chance to hear about their product roadmap firsthand. I also snuck into their Color Analysis pop-up and confirmed I'm a true Dark Autumn (iykyk 💄). Emma Paye , Ryan Burrer , Heather DuBois , Mark Sheridan and team - thank you for having us. TikTok treated us to dinner where I got to share updates on our joint measurement offering - if you want to know more, DM me. The next day, their Partner Day brought keynote speakers from the NFL, Chime, the Washington Post, and Hoda Kotb. Full fangirl moment. Kevin Shen , Dhaval S. , Meredith Zhang , Alexia C. Nüssli - always a pleasure. If you're in the tech, growth, or agency world in NYC and want to connect, whether that’s a collaboration or just coffee, I'm here for it!🤝 #partnerships #gtm #nyc #agencylife #growthmarketing public_profile__posts 62 9 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 1y Report this post Sharon Kambo posted this My inbox was fired up after my last post on PE x Home Services. Turns out a lot of you are thinking the same thing. So I'm putting together a virtual roundtable (exclusive for PE firms) to dive deeper into what's actually moving the needle post-close. We'll unpack: 🔹 GTM differences between residential vs. commercial 🔹 Real tactics driving EBITDA lift within first 100 days 🔹 How firms are de-risking in a fragmented, founder-led market This won't be a panel or a webinar... just an off-the-record, tactical conversation grounded in the real work we're doing with firms across the portfolio lifecycle. If you're actively investing in home services, drop a comment or DM me. Would love to save you a seat - spots are limited! Details to follow. #PrivateEquity #ConsumerServices #HomeServices #GTMStrategy #ValueCreation 27 2 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 1y Report this post Sharon Kambo posted this PE firms are going boomer! Home services deals are everywhere right now (think HVAC, plumbing, pest control, landscaping, etc). Tons of upside... but most of these businesses have never seriously touched digital marketing. For decades, they've run on referrals + yard signs. Then PE steps in, and suddenly the mandate is: 🚀 Scale faster 👩‍💻 Modernize 📊 Show measurable growth In nearly every call I've had as of late, the same pain points pop up: unclear CAC, leads that don't convert, poor local SEO, underperforming paid campaigns, and almost no attribution. That's where our PE Advisory Group comes in to help close that gap. We serve as a resource partner to firms to bring their home service businesses up to digital speed and give deal teams the clarity they need to continue hitting their KPIs. Want to see what that looks like in practice? Drop a comment or DM me and I'll share a recent (redacted) example 👀💰🫰 #PrivateEquity #PEAdvisory #ValueCreation #DigitalMarketing #BusinessGrowth #CustomerAcquisition 54 9 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 1y Report this post Sharon Kambo posted this Quick catch-up! I’m leading the Private Equity Advisory Group here at Power Digital Marketing - and we’ve been building something pretty exciting. Over the past year, we’ve been focusing on partnering with PE firms and their portfolio brands to help drive smarter, more measurable growth. From diligence to Day 100 and beyond, we’ve seen firsthand what’s working (and what’s not) - whether it’s SaaS, skincare, home services, or anything in between. What’s coming next: 🔥 Adam Herman, MBA and I will be hosting a few small, invite-only roundtables to share trends we’re seeing - and what our strategy teams are forecasting for the back half of the year. 📈 I’ll also start sharing more here - POVs, market shifts, and real lessons from scaling brands across the portfolio ecosystem. If you're an investor or operator thinking about growth in this market - let’s connect. And if you want in on the sessions, DM me or drop a comment. More soon 👀 80 7 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 1y Report this post Sharon Kambo shared this Nothing like kicking off the year with a fresh new look and vision!! Power Digital Marketing Power Digital Marketing 1y Sharon Kambo shared this Think big, act bold. Together we WIN. This is not only our company-wide 2025 theme but a mindset that drives us forward, empowering innovation, growth, and impact. After an exciting Q1 kickoff last week, we’re already off to a big start—introducing a bold new chapter of Power Digital with our rebrand and new website. Check out the next chapter of Power Digital. https://lnkd.in/gyiXXnte public_profile__posts 5 Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 1y Report this post Sharon Kambo shared this I couldn't agree more — a lot of businesses treat e-commerce as an afterthought, expecting growth without a unique value prop or strategic plan. It's not enough to just be present online. There needs to be a real reason for customers to choose your d2c channel over other options. Whether it's exclusive products, a better shopping experience, or competitive pricing, those differentiators are essential for standing out (and to prevent cannibalizing yourself in market as you grow). If you're helping brands prioritize thoughtful, customer-centric e-commerce strategies for 2025, let's talk 👀 Connor Sanner Connor Sanner 1y Sharon Kambo shared this If your e-commerce channel isn’t winning, ask yourself this: should it be? I see this scenario all the time: a CEO, whose business is 70% retail and 30% e-commerce, says, ‘We need to grow e-commerce next year.’ But when I ask why, the answer is vague—‘It should do better.’ The reality? Without a clear strategy, it won’t. When I dig deeper, the same issues usually emerge: • Exclusive Products? No. The same products are on Amazon and in retail stores. • Better Pricing? No. It costs the same or more to buy on their website. • Unique Buying Experience? No. There’s nothing compelling to choose D2C over Amazon or retail. • Faster or Free Shipping? No. Amazon or in-store pickup is faster and cheaper. Here’s the truth: If D2C is truly the priority, it needs to feel like the priority to your customers. Give them a reason to buy from your website. Whether it’s exclusive products, better prices, or a standout experience, you have to create a value proposition that stands out. Otherwise, you’re fighting a losing battle—and your resources might be better spent doubling down on what’s already working. The takeaway? D2C growth doesn’t happen by default—it happens by design. What’s your strategy to differentiate your D2C channel in 2024? #D2C #ecommerce # #D2Cstrategy 6 2 Comments Copy LinkedIn Facebook X Sharon Kambo Sharon Kambo 1y Report this post Sharon Kambo posted this Day 30 Update! 💬 Going from the banking world to a digital marketing agency was a pretty big leap. This transition wouldn’t have made sense for me if I joined any other agency besides Power Digital Marketing . The way that we bridge the gap between finance and marketing, is a perfect representation of my experience in the financial world and my growing interest in the d2c space. At Power, every marketing dollar is measured based on its impact or influence on PNL. As someone coming from finance, I can’t imagine why it would be done any other way. 📈 In my new(ish) role as Director of Strategic Partnerships, I’m building an exclusive partner network of fractional marketing leaders and guiding our resource partner practice with private equity firms. If you’re interested in chatting about partnerships or simply want to catch up, you can shoot me a message! 📩 I’m planning on being much more active to share more of my thoughts on the D2C space, partnerships, private equity, and key growth strategies for brands so stay tuned! 👀 #d2cmarketing #privateequity #strategy #growth #partnerships #powerdigital #CMO 49 6 Comments Copy LinkedIn Facebook X No more next content Slide to item 1 Slide to item 2 Slide to item 3 Slide to item 4 Slide to item 5 Slide to item 6 Slide to item 7 Slide to item 8 Slide to item 9 Sharon Kambo replied to a comment 3mo Preet Kambo 🫶🏼 No more previous content