---
title: "Enterprise Sales for Founders"
url: https://stacklist.com/card/56fbe35b-7e63-4b67-a3c7-d142c590573a
source_url: "https://www.ycombinator.com/library/LF-enterprise-sales-for-founders"
stack: https://stacklist.com/c/business/stack/bdfa5a45-5349-413d-b77d-c3842f56f5c0
summary: "Enterprise Sales for Founders is a YC Startup Library resource where Pete Koomen, who led Optimizely to $100M ARR, breaks down the enterprise sales funnel for technical founders. The content shares practical tips on how startup founders can start closing real enterprise deals."
tags: "enterprise-sales, founders, startup, sales-funnel, y-combinator, technical-founders, arr"
key_entities: "Pete Koomen (person), Y Combinator (organization), Optimizely (organization), Enterprise Sales Funnel (concept), Annual Recurring Revenue (ARR) (concept), YC Startup Library (organization)"
classification: "tutorial"
content_hash: "sha256:763d1230e3f1599d0785709c83f3624d2f7ef5f00ab4a0c5f4ba2c5b3eb533fc"
acp_version: "0.2"
token_counts_approximate: 93
visibility: public
agent_accessible: true
status: "final"
---

# Enterprise Sales for Founders

Enterprise Sales for Founders  : YC Startup Library | Y Combinator — Startup School: Having led his startup, Optimizely, to $100M ARR, YC Group Partner Pete Koomen breaks down the enterprise sales funnel and shares his tips on how a technical founder can start closing real deals for their startup. — https://www.ycombinator.com/library/LF-enterprise-sales-for-founders