---
title: "Moving Beyond Simple Chatbots for B2C Support"
url: https://stacklist.com/card/443e318c-4565-4ec0-8966-b70ecf886995
source_url: "https://www.codestory.co/episodes/s12-e6-moving-beyond-simple-chatbots-to-run-end-to-end-b2c-support-and-operations-via-agentic-ai-layers-with-michael-fester-co-founder-of-14ai/"
stack: https://stacklist.com/c/podcast/stack/4a7cc3d8-26c0-4ce0-839a-302d608bd60a
summary: "Code Story podcast episode S12 E6 features Michael Fester, co-founder of 14.ai, discussing how agentic AI layers can replace simple chatbots to run end-to-end B2C support and operations. Fester shares his background in number theory at Cambridge, his first startup acquired by Sonos, and the creation story behind 14.ai's mission to set a new standard for AI-driven support operations."
tags: "agentic-ai, chatbots, b2c-support, startup, podcast, customer-operations, ai-support"
key_entities: "Michael Fester (person), 14.ai (organization), Sonos (organization), Agentic AI (concept), B2C Support Operations (concept), Code Story (organization), Cambridge (location), Denmark (location), Paris (location), Unblocked (organization), Mezmo (organization), Braingrid.ai (organization)"
classification: "transcript"
content_hash: "sha256:4ab8d564ed0a0988fd70432e80179c7c88b733d875c8bab6ae5b2b365c49560b"
acp_version: "0.2"
token_counts_approximate: 561
visibility: public
agent_accessible: true
status: "final"
---

# Moving Beyond Simple Chatbots for B2C Support

Code Story: Insights from Startup Tech Leaders — S12 E6: Moving Beyond Simple Chatbots to Run end-to-end B2C Support and Operations via Agentic AI Layers with Michael Fester, Co-Founder of 14.ai Listen to Episode S12 E6: Moving Beyond Simple Chatbots to Run end-to-end B2C Support and Operations via Agentic AI Layers with Michael Fester, Co-Founder of 14.ai Code Story: Insights from Startup Tech Leaders 0:00 22:22 1× Michael Fester grew up in Denmark, the son of a French mother and a Danish father. He was always interested in tech, math and the arts, initially wanting to go into design. However, he did research in number theory at Cambridge, and founded his first startup in Paris, which eventually was acquired by Sonos. Outside of tech, he enjoys reading, in particular the classics - like Dostoyevsky - and biographies - like that of Einstein. He enjoys eating and living healthy, and promotes this lifestyle at his current venture. Michael and his team noticed that despite the continual improvement of models, the process of maintaining systems using AI was tedious. Not only did this impact support operations, and building software for this area of a business, but negatively impacted the customers themselves. He and his wife wanted to build the new standard for how support operations are run. This is the creation story of 14.ai . Sponsors Unblocked (https://getunblocked.com/codestory) TECH Domains (https://get.tech/codestory) Mezmo (https://mezmo.com/codestory) Braingrid.ai (https://braingrid.link/code-story) Alcor (https://alcor.com) Equitybee (https://codestory.co/equitybee) Terms and conditions: Equitybee executes private financing contracts (PFCs) allowing investors a certain claim to ESO upon liquidation event; Could limit your profits. Funding in not guaranteed. PFCs brokered by EquityBee Securities, member FINRA. Links https://14.ai/ https://www.linkedin.com/in/michaelfester Our Sponsors: * Check out Cash App and use my code CASHAPP10 for a great deal: https://cash.app * Check out Plaud AI and use my code CODESTORY for a great deal: https://plaud.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy Latest Season of the Podcast is Sponsored By