{"version":"1.0","type":"card","id":"3a9fce67-7909-4472-af96-8f66facc6cc9","url":"https://stacklist.com/card/3a9fce67-7909-4472-af96-8f66facc6cc9","title":"SMS vs. Email Response Rates in B2B: 45% vs. 6% ","source_url":"https://messageiq.io/blogs/sms-vs-email-response-rates-b2b/","note":"The structural case for SMS: 45% response rate vs. 6% for email, 98% open rate, 95% of texts read within three minutes. The gap is architectural, no spam folder, no promotions tab. This is the benchmark data behind every channel argument Jeff makes.\n","image":{"url":"https://ucarecdn.com/c026df58-0674-4dff-9524-63017fa47c59/","alt":"SMS vs. Email Response Rates in B2B: 45% vs. 6% ","width":1600,"height":1067},"stack":{"id":"4629ca4e-6917-4e0a-859d-8e3fe12db20d","title":"Reaching B2B Buyers: What the Field Data Shows","url":"https://stacklist.com/c/business/stack/4629ca4e-6917-4e0a-859d-8e3fe12db20d"},"created_at":"2026-06-22T14:33:41.674Z","updated_at":null,"aco":{"summary":"SMS vs Email Response Rates in B2B Marketing compares the effectiveness of SMS and email for business outreach, showing SMS achieves 45% response rates versus 6% for email. The article explains the structural advantages of SMS, including higher open rates (90-98% vs 20-28%), faster response times (90 seconds vs 90 minutes), and provides strategies for integrating SMS into HubSpot workflows to improve pipeline conversion.","tags":["sms-marketing","email-response-rates","b2b-sales","hubspot","conversion-optimization","lead-generation","messaging-channels"],"key_entities":[{"name":"MessageIQ","type":"organization","confidence":0.95},{"name":"HubSpot","type":"organization","confidence":0.95},{"name":"SMS response rate","type":"concept","confidence":0.92},{"name":"B2B marketing","type":"concept","confidence":0.93},{"name":"email open rate","type":"concept","confidence":0.9},{"name":"lead qualification","type":"concept","confidence":0.88}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/be@0.1.0","confidence":0.85,"timestamp":"2026-06-22T14:33:47.340Z"},"token_counts":{"approximate":4879,"cl100k":4312},"content_hash":"sha256:18c31638fc3f5eda9f9a08eac24b14b952ce561660f5e39d55bafdb6458556fe","acp_version":"0.2","body_available":true,"body_tokens":4879,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/3a9fce67-7909-4472-af96-8f66facc6cc9.json","html":"https://stacklist.com/card/3a9fce67-7909-4472-af96-8f66facc6cc9","md":"/api/public/card/3a9fce67-7909-4472-af96-8f66facc6cc9.md","stack_json":"/api/public/stack/4629ca4e-6917-4e0a-859d-8e3fe12db20d.json"}}