{"version":"1.0","type":"card","id":"393188c5-7fa4-4763-9f14-3df3a8fb9679","url":"https://stacklist.com/card/393188c5-7fa4-4763-9f14-3df3a8fb9679","title":"9th Shorty Awards: Chambord Wins Images","source_url":"https://shortyawards.com/9th/chambord-social-media-campaign-2","note":"Mistress (now The Many) won Images, plus Bronze in Art Direction, for Chambord social, which drove 40M+ engagements, up 26%.","image":{"url":"https://ucarecdn.com/713cac4b-f95f-433d-a36c-fcb4b293cf6d/","alt":"9th Shorty Awards: Chambord Wins Images","width":640,"height":640},"stack":{"id":"fa6d8bca-357c-476c-9ff5-cf91f01ffc2e","title":"The Many: Advertising Awards and Recognition","url":"https://stacklist.com/c/business/stack/fa6d8bca-357c-476c-9ff5-cf91f01ffc2e"},"created_at":"2026-10-26T22:31:00.705Z","updated_at":null,"aco":{"summary":"Chambord, a French raspberry liqueur, won the 9th Annual Shorty Awards for its innovative social media campaign that used visual imagery and influencer partnerships to build brand awareness among female millennials. The #BecauseNoReason campaign transformed Chambord's brand image from plain to fun and stylish across Pinterest, Facebook, and Twitter without traditional media support.","tags":["social-media","brand-awareness","visual-content","influencer-campaign","shorty-awards","digital-marketing"],"key_entities":[{"name":"9th Annual Shorty Awards","type":"event","confidence":0.95},{"name":"Chambord","type":"organization","confidence":0.95},{"name":"Mistress","type":"organization","confidence":0.85},{"name":"France","type":"location","confidence":0.9},{"name":"#BecauseNoReason","type":"concept","confidence":0.9},{"name":"Pinterest","type":"technology","confidence":0.9},{"name":"Facebook","type":"technology","confidence":0.9},{"name":"Twitter","type":"technology","confidence":0.9}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/mcp-server@2.0.0","confidence":0.85,"timestamp":"2026-10-26T22:31:06.133Z"},"token_counts":{"approximate":1384,"cl100k":1069},"content_hash":"sha256:78133aa9765a3931504a2f772dd4a3cc6846388466c6e167a2e47c0360891094","acp_version":"0.2","body_available":true,"body_tokens":1384,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/393188c5-7fa4-4763-9f14-3df3a8fb9679.json","html":"https://stacklist.com/card/393188c5-7fa4-4763-9f14-3df3a8fb9679","md":"/api/public/card/393188c5-7fa4-4763-9f14-3df3a8fb9679.md","stack_json":"/api/public/stack/fa6d8bca-357c-476c-9ff5-cf91f01ffc2e.json"}}