{"version":"1.0","type":"card","id":"1071dde8-30da-45eb-882f-ab54eca15a6a","url":"https://stacklist.com/card/1071dde8-30da-45eb-882f-ab54eca15a6a","title":"How Retail Media Is Reshaping Retail","source_url":"https://www.bcg.com/publications/2022/how-media-is-shaping-retail","note":"BCG partnered with Google to examine how companies of all sizes can position themselves to capture growth opportunities in their retail media business.","image":{"url":"https://ucarecdn.com/2b31d00e-c73c-406e-a0e4-0cccd30e3b52/","alt":"How Retail Media Is Reshaping Retail","width":499,"height":281},"stack":{"id":"3b58617d-d7d0-4e55-ba8a-66d8b605aa33","title":"Retail Insights and Industry Trend Sources","url":"https://stacklist.com/c/business/stack/3b58617d-d7d0-4e55-ba8a-66d8b605aa33"},"created_at":"2026-08-25T07:42:48.534Z","updated_at":null,"aco":{"summary":"BCG explores how retail media is reshaping the retail industry by creating new revenue streams and transforming the relationship between retailers and advertisers. The article, authored by Lauren Wiener, Leora Kelman, Kale Hungerson, and Mark Abraham, was published in March 2022.","tags":["retail-media","retail-industry","digital-advertising","marketing-strategy","bcg","e-commerce","media-monetization"],"key_entities":[{"name":"BCG","type":"organization","confidence":0.98},{"name":"Lauren Wiener","type":"person","confidence":0.95},{"name":"Leora Kelman","type":"person","confidence":0.95},{"name":"Kale Hungerson","type":"person","confidence":0.95},{"name":"Mark Abraham","type":"person","confidence":0.95},{"name":"Retail Media","type":"concept","confidence":0.99}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-opus-4-6","tool":"@stacklist/mcp-server@2.0.0","confidence":0.85,"timestamp":"2026-08-25T07:42:58.685Z"},"token_counts":{"approximate":78,"cl100k":75},"content_hash":"sha256:ade77bef13e937f38d88fb907b26cc9613075cb90645e09a218e5aab4b964e08","acp_version":"0.2","body_available":true,"body_tokens":78,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/1071dde8-30da-45eb-882f-ab54eca15a6a.json","html":"https://stacklist.com/card/1071dde8-30da-45eb-882f-ab54eca15a6a","md":"/api/public/card/1071dde8-30da-45eb-882f-ab54eca15a6a.md","stack_json":"/api/public/stack/3b58617d-d7d0-4e55-ba8a-66d8b605aa33.json"}}