{"version":"1.0","type":"card","id":"06f1739f-c971-48bc-a71e-873a2260e6fb","url":"https://stacklist.com/card/06f1739f-c971-48bc-a71e-873a2260e6fb","title":"Mike Perry Sneaker Hunt for eBay Sneakers","source_url":"https://www.themany.com/projects/mike-perry-sneaker-hunt","note":"Followers hunted hidden sneakers inside a Mike Perry artwork; 1.4M engagements and a Shorty Award win.","image":{"url":"https://ucarecdn.com/12229a9c-9dd4-43a3-9fd9-9f18e114f3cc/","alt":"Mike Perry Sneaker Hunt for eBay Sneakers","width":1920,"height":1080},"stack":{"id":"e0d07076-942a-4f5a-bd51-6c69616d84fe","title":"eBay x The Many: Participatory Campaigns","url":"https://stacklist.com/c/business/stack/e0d07076-942a-4f5a-bd51-6c69616d84fe"},"created_at":"2026-10-26T21:55:02.275Z","updated_at":null,"aco":{"summary":"eBay partnered with artist Mike Perry to launch an exclusive sneaker Instagram account featuring an immersive art experience and community-driven campaign. The two-part Sneaker Hunt campaign achieved a 12-point lift in awareness about eBay's authentic sneaker offerings while integrating a charity auction of custom shoes.","tags":["sneaker-marketing","instagram-campaign","ebay","influencer-collaboration","social-media","community-engagement"],"key_entities":[{"name":"Mike Perry","type":"person","confidence":0.95},{"name":"eBay","type":"organization","confidence":0.98},{"name":"Instagram","type":"technology","confidence":0.92},{"name":"sneakerheads","type":"concept","confidence":0.88},{"name":"sneaker-grails","type":"concept","confidence":0.85}],"classification":"analysis","language":"en","confidence":0.85,"provenance":{"model":"claude-haiku-4-5","tool":"@stacklist/be@0.1.0","confidence":0.85,"timestamp":"2026-10-26T21:55:06.384Z"},"token_counts":{"approximate":552,"cl100k":439},"content_hash":"sha256:992943cbe771dbe844ea868f7361c17a5c1c2d715237b170743b165cc45a1fe2","acp_version":"0.2","body_available":true,"body_tokens":552,"visibility":"public","agent_accessible":true,"status":"final"},"_links":{"self":"/api/public/card/06f1739f-c971-48bc-a71e-873a2260e6fb.json","html":"https://stacklist.com/card/06f1739f-c971-48bc-a71e-873a2260e6fb","md":"/api/public/card/06f1739f-c971-48bc-a71e-873a2260e6fb.md","stack_json":"/api/public/stack/e0d07076-942a-4f5a-bd51-6c69616d84fe.json"}}